Datenschutzerklärung
1. data protection at a glance
General information
The following information provides a simple overview of what happens to your personal data when you visit this website. Personal data is any data that can be used to identify you personally. Detailed information on the subject of data protection can be found in our data protection declaration listed below this text.
Data collection on this website
Who is responsible for data collection on this website?
Data processing on this website is carried out by the website operator. You can find the operator’s contact details in the “Information on the controller” section of this privacy policy.
How do we collect your data?
On the one hand, your data is collected when you provide it to us. This may, for example, be data that you enter in a contact form.
Other data is collected automatically or with your consent by our IT systems when you visit the website. This is primarily technical data (e.g. internet browser, operating system or time of page view). This data is collected automatically as soon as you enter this website.
What do we use your data for?
Some of the data is collected to ensure that the website is provided without errors. Other data may be used to analyze your user behavior. If contracts can be concluded or initiated via the website, the transmitted data will also be processed for contract offers, orders or other order inquiries.
What rights do you have with regard to your data?
You have the right to receive information about the origin, recipient and purpose of your stored personal data free of charge at any time. You also have the right to request the correction or deletion of this data. If you have given your consent to data processing, you can revoke this consent at any time for the future. You also have the right to request the restriction of the processing of your personal data under certain circumstances. Furthermore, you have the right to lodge a complaint with the competent supervisory authority.
You can contact us at any time if you have further questions on the subject of data protection.
Analysis tools and tools from third-party providers
When you visit this website, your surfing behavior may be statistically evaluated. This is mainly done with so-called analysis programs.
Detailed information on these analysis programs can be found in the following privacy policy.
2. hosting and content delivery networks (CDN)
We host the content of our website with the following provider:
External hosting
This website is hosted externally. The personal data collected on this website is stored on the servers of the hoster(s). This may include IP addresses, contact requests, meta and communication data, contract data, contact details, names, website accesses and other data generated via a website.
External hosting is carried out for the purpose of fulfilling the contract with our potential and existing customers (Art. 6 para. 1 lit. b GDPR) and in the interest of a secure, fast and efficient provision of our online offer by a professional provider (Art. 6 para. 1 lit. f GDPR). If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG, insofar as the consent includes the storage of cookies or access to information in the user’s terminal device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
Our host(s) will only process your data to the extent necessary to fulfill its performance obligations and follow our instructions with regard to this data.
We use the following hoster(s):
dogado GmbH
Antonio-Segni-Straße 11
D-44263 Dortmund
Cloudflare
We use the “Cloudflare” service. The provider is Cloudflare Inc, 101 Townsend St., San Francisco, CA 94107, USA (hereinafter referred to as “Cloudflare”).
Cloudflare offers a globally distributed content delivery network with DNS. Technically, the information transfer between your browser and our website is routed via Cloudflare’s network. This enables Cloudflare to analyze the data traffic between your browser and our website and to serve as a filter between our servers and potentially malicious data traffic from the Internet. Cloudflare may also use cookies or other technologies to recognize Internet users, but these are used solely for the purpose described here.
The use of Cloudflare is based on our legitimate interest in providing our website as error-free and secure as possible (Art. 6 para. 1 lit. f GDPR).
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details and further information on security and data protection at Cloudflare can be found here: https://www.cloudflare.com/privacypolicy/.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA that is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/5666.
Google Cloud CDN
We use the content delivery network Google Cloud CDN. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
Google offers a globally distributed content delivery network. The information transfer between your browser and our website is technically routed via the Google network. This enables us to increase the global accessibility and performance of our website.
The use of Google Cloud CDN is based on our legitimate interest in providing our website as error-free and secure as possible (Art. 6 para. 1 lit. f GDPR).
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. You can find details here: https://cloud.google.com/terms/eu-model-contract-clause.
You can find more information about Google Cloud CDN here: https://cloud.google.com/cdn/docs/overview?hl=de.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA that is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/5780.
Amazon CloudFront CDN
We use the content delivery network Amazon CloudFront CDN. The provider is Amazon Web Services EMEA SARL, 38 avenue John F. Kennedy, L-1855, Luxembourg (hereinafter “Amazon”).
Amazon CloudFront CDN is a globally distributed content delivery network. Technically, the information transfer between your browser and our website is routed via the content delivery network. This enables us to increase the global accessibility and performance of our website.
The use of Amazon CloudFront CDN is based on our legitimate interest in providing our website as error-free and secure as possible (Art. 6 para. 1 lit. f GDPR).
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. You can find details here: https://aws.amazon.com/de/blogs/security/aws-gdpr-data-processing-addendum/.
You can find more information about Amazon CloudFront CDN here: https://d1.awsstatic.com/legal/privacypolicy/AWS_Privacy_Notice__German_Translation.pdf.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA that is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/5776.
Bunny.net CDN
We use the content delivery network Bunny.net. The provider is BunnyWay d.o.o., Dunajska cesta 165, 1000 Ljubljana, Slovenia (hereinafter “Bunny.net CDN”).
Bunny.net CDN is a globally distributed content delivery network. Technically, the information transfer between your browser and our website is routed via the content delivery network. This enables us to increase the global accessibility and performance of our website. The CDN records the IP address, but this is anonymized. The CDN also collects personal data if it is entered by the user (e.g. by submitting a contact form on the website).
The use of Bunny.net CDN is based on our legitimate interest in providing our website as error-free and secure as possible (Art. 6 para. 1 lit. f GDPR).
Further information about Bunny.net CDN can be found here: https://bunny.net/privacy/.
Nitropack
We have integrated Nitropack on this website. The provider is NitroPack Ltd. 3 Prof. Georgi Bradistilov, entr. A, 3rd floor, Sofia, Bulgaria (hereinafter “Nitropack”).
Nitropack enables us to optimize the page loading speed, offers the possibility to integrate different platforms and contains a Content Delivery Network (CDN). For this purpose, Nitropack processes the IP address.
The legal basis for data processing is Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in optimizing the page load speed. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG. Consent can be revoked at any time.
Further details can be found in the provider’s privacy policy at https://nitropack.io/page/privacy.
3 General notes and mandatory information
Data protection
The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data protection regulations and this privacy policy.
When you use this website, various personal data is collected. Personal data is data that can be used to identify you personally. This privacy policy explains what data we collect and what we use it for. It also explains how and for what purpose this is done.
We would like to point out that data transmission over the Internet (e.g. when communicating by email) may be subject to security vulnerabilities. Complete protection of data against access by third parties is not possible.
Note on the responsible body
The controller responsible for data processing on this website is
7SIGMA GmbH
Tölzer Str. 1
82031 Grünwald
Phone: +49 89 244 167 0
E-mail: kontakt@7SIGMA.de
The controller is the natural or legal person who alone or jointly with others determines the purposes and means of the processing of personal data (e.g. names, email addresses, etc.).
Storage duration
Unless a more specific storage period has been specified in this privacy policy, your personal data will remain with us until the purpose for data processing no longer applies. If you assert a justified request for deletion or revoke your consent to data processing, your data will be deleted unless we have other legally permissible reasons for storing your personal data (e.g. retention periods under tax or commercial law); in the latter case, the deletion will take place after these reasons no longer apply.
General information on the legal basis for data processing on this website
If you have consented to data processing, we process your personal data on the basis of Art. 6 para. 1 lit. a GDPR or Art. 9 para. 2 lit. a GDPR, insofar as special categories of data are processed in accordance with Art. 9 para. 1 GDPR. In the event of express consent to the transfer of personal data to third countries, data processing is also carried out on the basis of Art. 49 para. 1 lit. a GDPR. If you have consented to the storage of cookies or access to information in your end device (e.g. via device fingerprinting), the data processing is also carried out on the basis of Section 25 (1) TDDDG. Consent can be revoked at any time. If your data is required to fulfill the contract or to carry out pre-contractual measures, we process your data on the basis of Art. 6 para. 1 lit. b GDPR. Furthermore, we process your data if this is necessary to fulfill a legal obligation on the basis of Art. 6 para. 1 lit. c GDPR. Data processing may also be carried out on the basis of our legitimate interest in accordance with Art. 6 para. 1 lit. f GDPR. Information on the relevant legal bases in each individual case is provided in the following paragraphs of this privacy policy.
Note on the transfer of data to third countries that are not secure under data protection law and the transfer to US companies that are not DPF-certified
Among other things, we use tools from companies based in third countries that are not secure under data protection law and US tools whose providers are not certified under the EU-US Data Privacy Framework (DPF). If these tools are active, your personal data may be transferred to these countries and processed there. We would like to point out that a level of data protection comparable to that in the EU cannot be guaranteed in third countries that are not secure under data protection law.
We would like to point out that the USA, as a safe third country, generally has a level of data protection comparable to that of the EU. Data transfer to the USA is therefore permitted if the recipient is certified under the “EU-US Data Privacy Framework” (DPF) or has suitable additional guarantees. Information on transfers to third countries, including data recipients, can be found in this privacy policy.
Recipients of personal data
As part of our business activities, we work together with various external bodies. In some cases, it is also necessary to transfer personal data to these external bodies. We only pass on personal data to external bodies if this is necessary for the fulfillment of a contract, if we are legally obliged to do so (e.g. passing on data to tax authorities), if we have a legitimate interest in the transfer in accordance with Art. 6 para. 1 lit. f GDPR or if another legal basis permits the transfer of data. When using processors, we only pass on our customers’ personal data on the basis of a valid contract for order processing. In the case of joint processing, a joint processing agreement is concluded.
Revocation of your consent to data processing
Many data processing operations are only possible with your express consent. You can withdraw your consent at any time. The legality of the data processing carried out until the revocation remains unaffected by the revocation.
Right to object to the collection of data in special cases and to direct marketing (Art. 21 GDPR)
IF THE DATA PROCESSING IS BASED ON ART. 6 ABS. 1 LIT. E OR F GDPR, YOU HAVE THE RIGHT TO OBJECT TO THE PROCESSING OF YOUR PERSONAL DATA AT ANY TIME ON GROUNDS RELATING TO YOUR PARTICULAR SITUATION; THIS ALSO APPLIES TO PROFILING BASED ON THESE PROVISIONS. THE RESPECTIVE LEGAL BASIS ON WHICH PROCESSING IS BASED CAN BE FOUND IN THIS PRIVACY POLICY. IF YOU OBJECT, WE WILL NO LONGER PROCESS YOUR PERSONAL DATA CONCERNED UNLESS WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING WHICH OVERRIDE YOUR INTERESTS, RIGHTS AND FREEDOMS OR THE PROCESSING SERVES THE ESTABLISHMENT, EXERCISE OR DEFENSE OF LEGAL CLAIMS (OBJECTION PURSUANT TO ART. 21 PARA. 1 GDPR).
IF YOUR PERSONAL DATA ARE PROCESSED FOR THE PURPOSE OF DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR THE PURPOSE OF SUCH MARKETING; THIS ALSO APPLIES TO PROFILING TO THE EXTENT THAT IT IS RELATED TO SUCH DIRECT MARKETING. IF YOU OBJECT, YOUR PERSONAL DATA WILL SUBSEQUENTLY NO LONGER BE USED FOR THE PURPOSE OF DIRECT MARKETING (OBJECTION PURSUANT TO ART. 21 PARA. 2 GDPR).
Right to lodge a complaint with the competent supervisory authority
In the event of breaches of the GDPR, data subjects have the right to lodge a complaint with a supervisory authority, in particular in the Member State of their habitual residence, place of work or place of the alleged infringement. The right to lodge a complaint is without prejudice to other administrative or judicial remedies.
Right to data portability
You have the right to have data that we process automatically on the basis of your consent or in fulfillment of a contract handed over to you or to a third party in a common, machine-readable format. If you request the direct transfer of the data to another controller, this will only take place if it is technically feasible.
Information, correction and deletion
Within the framework of the applicable legal provisions, you have the right to free information about your stored personal data, its origin and recipients and the purpose of the data processing and, if necessary, a right to correction or deletion of this data at any time. You can contact us at any time if you have further questions on the subject of personal data.
Right to restriction of processing
You have the right to request the restriction of the processing of your personal data. You can contact us at any time to do this. The right to restriction of processing exists in the following cases:
- If you dispute the accuracy of your personal data stored by us, we generally need time to check this. You have the right to request the restriction of the processing of your personal data for the duration of the review.
- If the processing of your personal data was/is carried out unlawfully, you can request the restriction of data processing instead of erasure.
- If we no longer need your personal data, but you need it for the exercise, defense or assertion of legal claims, you have the right to request the restriction of the processing of your personal data instead of deletion.
- If you have lodged an objection pursuant to Art. 21 (1) GDPR, a balance must be struck between your interests and ours. As long as it has not yet been determined whose interests prevail, you have the right to request the restriction of the processing of your personal data.
If you have restricted the processing of your personal data, this data – apart from its storage – may only be processed with your consent or for the establishment, exercise or defense of legal claims or for the protection of the rights of another natural or legal person or for reasons of important public interest of the European Union or of a Member State.
SSL or TLS encryption
This site uses SSL or TLS encryption for security reasons and to protect the transmission of confidential content, such as orders or inquiries that you send to us as the site operator. You can recognize an encrypted connection by the fact that the address line of the browser changes from “http://” to “https://” and by the lock symbol in your browser line.
If SSL or TLS encryption is activated, the data you transmit to us cannot be read by third parties.
Encrypted payment transactions on this website
If there is an obligation to provide us with your payment data (e.g. account number for direct debit authorization) after the conclusion of a fee-based contract, this data is required for payment processing.
Payment transactions via the usual means of payment (Visa/MasterCard, direct debit) are made exclusively via an encrypted SSL or TLS connection. You can recognize an encrypted connection by the fact that the address line of the browser changes from “http://” to “https://” and by the lock symbol in your browser line.
With encrypted communication, the payment data you transmit to us cannot be read by third parties.
Objection to advertising e-mails
We hereby object to the use of contact data published as part of our obligation to provide a legal notice for the purpose of sending unsolicited advertising and information material. The operators of this website expressly reserve the right to take legal action in the event of the unsolicited sending of advertising information, such as spam e-mails.
4. data collection on this website
Cookies
Our Internet pages use so-called “cookies”. Cookies are small data packets and do not cause any damage to your end device. They are stored on your device either temporarily for the duration of a session (session cookies) or permanently (permanent cookies). Session cookies are automatically deleted at the end of your visit. Permanent cookies remain stored on your end device until you delete them yourself or they are automatically deleted by your web browser.
Cookies may originate from us (first-party cookies) or from third-party companies (so-called third-party cookies). Third-party cookies enable the integration of certain services from third-party companies within websites (e.g. cookies for processing payment services).
Cookies have various functions. Many cookies are technically necessary, as certain website functions would not work without them (e.g. the shopping cart function or the display of videos). Other cookies can be used to evaluate user behavior or for advertising purposes.
Cookies that are required to carry out the electronic communication process, to provide certain functions that you have requested (e.g. for the shopping cart function) or to optimize the website (e.g. cookies to measure the web audience) (necessary cookies) are stored on the basis of Art. 6 para. 1 lit. f GDPR, unless another legal basis is specified. The website operator has a legitimate interest in the storage of necessary cookies for the technically error-free and optimized provision of its services. If consent to the storage of cookies and comparable recognition technologies has been requested, the processing is carried out exclusively on the basis of this consent (Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG); the consent can be revoked at any time.
You can set your browser so that you are informed about the setting of cookies and only allow cookies in individual cases, exclude the acceptance of cookies for certain cases or in general and activate the automatic deletion of cookies when closing the browser. If cookies are deactivated, the functionality of this website may be restricted.
If other cookies and services are used on this website, you can find this in this privacy policy.
Consent with Complianz
Our website uses the consent technology of Complianz to obtain your consent to the storage of certain cookies on your end device or to the use of certain technologies and to document these in compliance with data protection regulations. The provider of this technology is Complianz B.V., Kalmarweg 14-5, 9723 JG Groningen, Netherlands (hereinafter “Complianz”).
Complianz is hosted on our servers, so no connection is established to the servers of the provider of Complianz. Complianz stores a cookie in your browser in order to be able to assign the consents you have given or revoke them. The data collected in this way is stored until you ask us to delete it, delete the Complianz cookie yourself or the purpose for storing the data no longer applies. Mandatory statutory retention obligations remain unaffected.
Complianz is used to obtain the legally required consent for the use of cookies. The legal basis for this is Art. 6 para. 1 lit. c GDPR.
Server log files
The provider of the pages automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are
- Browser type and browser version
- Operating system used
- Referrer URL
- Host name of the accessing computer
- Time of the server request
- IP address
This data is not merged with other data sources.
This data is collected on the basis of Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in the technically error-free presentation and optimization of its website – the server log files must be recorded for this purpose.
Contact form
If you send us inquiries via the contact form, your details from the inquiry form, including the contact details you provide there, will be stored by us for the purpose of processing the inquiry and in the event of follow-up questions. We will not pass on this data without your consent.
This data is processed on the basis of Art. 6 para. 1 lit. b GDPR if your request is related to the performance of a contract or is necessary for the implementation of pre-contractual measures. In all other cases, the processing is based on our legitimate interest in the effective processing of the inquiries addressed to us (Art. 6 para. 1 lit. f GDPR) or on your consent (Art. 6 para. 1 lit. a GDPR) if this has been requested; consent can be revoked at any time.
We will retain the data you provide on the contact form until you request its deletion, revoke your consent for its storage, or the purpose for its storage no longer pertains (e.g. after fulfilling your request). Mandatory statutory provisions – in particular retention periods – remain unaffected.
Use of artificial intelligence (AI) to answer customer queries
We use AI-supported software to process and respond to customer inquiries. The AI we use analyzes the content of your message in order to autonomously or partially autonomously generate a suitable answer or a suggested answer. In this context, our AI processes all the content of your message, including names, email addresses, communication content or technical information (e.g. IP addresses, device information).
The AI software used is based on Art. 6 para. 1 lit. f GDPR. We have a legitimate interest in the most efficient customer communication possible using modern technical solutions.
We use the following AI applications:
ChatGPT
We use ChatGPT for our customer communication. The provider is OpenAI, 3180 18th St, San Francisco, CA 94110, USA, https://openai.com. This means that when you contact us, your inquiries, including metadata, can be transmitted to the ChatGPT servers and processed there to generate a suitable response.
Further information is available here: https://openai.com/policies/privacy-policy.
Request by e-mail, telephone or fax
If you contact us by e-mail, telephone or fax, we will store and process your inquiry, including all personal data (name, inquiry), for the purpose of processing your request. We will not pass on this data without your consent.
This data is processed on the basis of Art. 6 para. 1 lit. b GDPR if your request is related to the performance of a contract or is necessary for the implementation of pre-contractual measures. In all other cases, the processing is based on our legitimate interest in the effective processing of the inquiries addressed to us (Art. 6 para. 1 lit. f GDPR) or on your consent (Art. 6 para. 1 lit. a GDPR) if this has been requested; consent can be revoked at any time.
The data you send to us via contact requests will remain with us until you ask us to delete it, revoke your consent to storage or the purpose for data storage no longer applies (e.g. after your request has been processed). Mandatory statutory provisions – in particular statutory retention periods – remain unaffected.
Communication via WhatsApp
We use the instant messaging service WhatsApp to communicate with our customers and other third parties. The provider is WhatsApp Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland.
Communication takes place via end-to-end encryption (peer-to-peer), which prevents WhatsApp or other third parties from gaining access to the communication content. However, WhatsApp receives access to metadata that is created in the course of the communication process (e.g. sender, recipient and time). We would also like to point out that WhatsApp states that it shares the personal data of its users with its parent company Meta, which is based in the USA. Further details on data processing can be found in WhatsApp’s privacy policy at: https://www.whatsapp.com/legal/#privacy-policy.
WhatsApp is used on the basis of our legitimate interest in communicating as quickly and effectively as possible with customers, interested parties and other business and contractual partners (Art. 6 para. 1 lit. f GDPR). If a corresponding consent has been requested, the data processing takes place exclusively on the basis of the consent; this can be revoked at any time with effect for the future.
The communication content exchanged between you and us on WhatsApp will remain with us until you ask us to delete it, revoke your consent to storage or the purpose for data storage no longer applies (e.g. after your request has been processed). Mandatory statutory provisions – in particular retention periods – remain unaffected.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA that is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/7735.
We use WhatsApp in the “WhatsApp Business” version.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. You can find details here: https://www.whatsapp.com/legal/business-data-transfer-addendum.
Communication via signal
Among other things, we use the instant messaging service Signal to communicate with our customers and other third parties. The provider is Privacy Signal Messenger, LLC 650 Castro Street, Suite 120-223 Mountain View, CA 94041 (hereinafter “Signal”).
Communication takes place via end-to-end encryption (peer-to-peer), which prevents Signal or other third parties from gaining access to the communication content. Signal does, however, gain access to technical data that is generated during the communication process (e.g. Auth Tokens, Keys, Push Tokens).
Further details on data processing can be found in Signal’s privacy policy at: https://signal.org/legal/#privacy-policy.
Signal is used on the basis of our legitimate interest in communicating as quickly and effectively as possible with customers, interested parties and other business and contractual partners (Art. 6 para. 1 lit. f GDPR). If a corresponding consent has been requested, the data processing takes place exclusively on the basis of the consent; this can be revoked at any time with effect for the future.
The communication content exchanged between you and us on Signal will remain with us until you ask us to delete it, revoke your consent to storage or the purpose for data storage no longer applies (e.g. after your request has been processed). Mandatory statutory provisions – in particular retention periods – remain unaffected.
Communication via Telegram
We use the instant messaging service Telegram, among others, to communicate with customers and other third parties. The provider is Telegram Messenger LLP, 71-75 Shelton Street, Covent Garden, London, United Kingdom.
If you communicate via Telegram, this takes place via encryption between the end device and the server. This prevents Telegram or other third parties from gaining access to the communication content.
End-to-end encryption is also possible, but this is only used for secret chats. There is therefore no end-to-end encryption for normal chats.
When you use Telegram, Telegram receives access to metadata that is generated during use and as part of the communication process (e.g. sender, recipient, time of the messages, device used, operating system, IP address, user name, etc.).
Telegram is used on the basis of our legitimate interest in communicating with customers, interested parties and other third parties as quickly and effectively as possible (Art. 6 para. 1 lit. f GDPR).
Further details on data processing can be found in Telegram’s privacy policy at: https://telegram.org/privacy/de.
Typeform
We have integrated Typeform on this website. The provider is TYPEFORM S.L., Carrer Bac de Roda, 163, 08018 Barcelona, Spain (hereinafter referred to as Typeform).
Typeform enables us to create online forms and integrate them into our website. The data you enter in our Typeform forms will be stored on Typeform’s servers until you ask us to delete it, revoke your consent to storage or the purpose for data storage no longer applies (e.g. after your request has been processed). Mandatory statutory provisions – in particular retention periods – remain unaffected.
The use of Typeform is based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in functioning online forms. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG, insofar as the consent includes the storage of cookies or access to information in the user’s terminal device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
Google Forms
We have integrated Google Forms on this website. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter referred to as Google).
Google Forms enables us to create online forms to record messages, inquiries and other input from our website visitors in a structured manner. All entries you make are processed on Google’s servers. Google Forms stores a cookie in your browser that contains a unique ID (NID cookie). This cookie stores various information such as your language settings.
The use of Google Forms is based on our legitimate interest in determining your request in the most user-friendly way possible (Art. 6 para. 1 lit. f GDPR). If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG, insofar as the consent includes the storage of cookies or access to information in the user’s terminal device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
We will retain the data you provide on the form until you request its deletion, revoke your consent for its storage, or the purpose for its storage no longer pertains (e.g. after fulfilling your request). Mandatory statutory provisions – in particular retention periods – remain unaffected.
Further information can be found in Google’s privacy policy at https://policies.google.com/.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA that is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/5780.
Use of chatbots
We use chatbots to communicate with you. Chatbots are able to respond to your questions and other input without human assistance. In addition to your input, the chatbots analyze other data to provide suitable answers (e.g. names, email addresses and other contact details, customer numbers and other identifiers, orders and chat histories). Your IP address, log files, location information and other metadata may also be collected via the chatbot. This data is stored on the chatbot provider’s servers.
User profiles can be created on the basis of the data collected. The data can also be used to display interest-based advertising, provided that the other legal requirements (in particular consent) are met. For this purpose, the chatbots can be linked to analysis and advertising tools.
The data collected can also be used to improve our chatbots and their response behavior (machine learning).
The data entered by you in the course of communication will remain with us or the chatbot operator until you request us to delete it, revoke your consent to storage or the purpose for data storage no longer applies (e.g. after your request has been processed). Mandatory statutory provisions – in particular retention periods – remain unaffected.
The legal basis for the use of chatbots is Art. 6 para. 1 lit. b GDPR, insofar as the chatbot is used to initiate a contract or in the context of contract fulfillment. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG, insofar as the consent includes the storage of cookies or access to information in the user’s terminal device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time. In all other cases, the use is based on our legitimate interest in the most effective customer communication possible (Art. 6 para. 1 lit. f GDPR).
We use the following chatbots:
Chatfuel
The provider is 200 LABS, INC, d/b/a Chatfuel, 490 Post Street, Ste. 526, San Francisco, CA 94102, USA (hereinafter referred to as Chatfuel).
Chatfuel is primarily used for communication via Instagram and Facebook Messenger. As part of the interaction with you, Chatfuel processes all data entered as well as log data (browser device, etc.), your IP address and the Facebook page to which the request belongs. Chatfuel uses artificial neural networks (artificial intelligence) to evaluate user input and generate appropriate responses. Furthermore, an analysis of user behavior takes place.
Since communication takes place via Facebook tools, Facebook receives all data generated in the course of communication with Chatfuel.
You can find Chatfuel’s privacy policy here: https://chatfuel.com/files/PrivacyPolicy-EU.pdf.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. You can find details here: https://chatfuel.com/files/PrivacyPolicy-EU.pdf.
ManyChat
The provider is ManyChat, Inc, 535 Everett Ave, Palo Alto, CA 94301, USA (hereinafter ManyChat).
ManyChat processes publicly visible information from your social media profiles, your navigation behavior on our website, your chat histories, other data entered and log data (IP address, browser used, etc.) as part of the interaction with you.
You can find ManyChat’s privacy policy here: https://manychat.com/privacy_statement.html and https://manychat.com/privacy.html.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. You can find details here: https://manychat.com/privacy.html.
OMQ
The provider is OMQ GmbH, Chausseestraße 22, 10115 Berlin (hereinafter “OMQ”).
OMQ processes all data entered as part of the interaction with you and forwards it to our internal chat systems.
You can find OMQ’s privacy policy here: https://omq.de/unternehmen/datenschutz/.
Salesforce Chatbot
The provider is salesforce.com Germany GmbH, Erika-Mann-Str. 31, 80636 Munich (hereinafter “Salesforce”).
As part of the interaction with you, Salesforce Chatbot processes all data entered and other available data, such as contact data (e.g. e-mail address and telephone numbers), order data, order histories, previous customer inquiries, customer numbers and other identifiers.
The data processed as part of the communication is stored on Salesforce’s servers. Personal data may also be transmitted to the parent company of salesforce.com Germany GmbH, salesforce.com inc, Salesforce Tower, 415 Mission Street, San Francisco, CA 94105, USA. Salesforce has Binding Corporate Rules (BCR) that have been approved by the French data protection authority. These are binding corporate rules that legitimize the internal transfer of data to third countries outside the EU and the EEA. Details can be found here: https://www.salesforce.com/de/blog/2020/07/die-binding-corporate-rules-von-salesforce-erfuellen-hoechste-da.html.
You can find Salesforce’s privacy policy here: https://www.salesforce.com/de/company/privacy/.
TARS
The provider is Tars Technologies, Inc. 2035 Sunset Lake Road, Suite B-2, Newark DE, 19702, USA (hereinafter TARS).
TARS is primarily used for communication via WhatsApp. As part of the interaction with you, TARS processes all data entered as well as log data, your IP address, your location, available contact data (e.g. telephone number, email address and place of residence) and user-specific data such as order, customer and ID numbers. TARS is also able to analyze user behavior and can determine whether the communication has led to a predefined goal (e.g. a purchase) (conversion measurement).
You can find the TARS privacy policy here: https://hellotars.com/privacy/.
Use of AI applications in the context of chatbot communication
Our chatbots use artificial intelligence (AI) for customer communication. The AI we use analyzes the content of your message in order to autonomously generate a suitable response. In this context, the AI processes all the content of your message, including names, email addresses, communication content or technical information (e.g. IP addresses, device information).
The use of the AI software used is based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in the most efficient customer communication possible using modern technical solutions. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG. Consent can be revoked at any time.
Calendly
You can make appointments with us on our website. We use the “Calendly” tool to book appointments. The provider is Calendly LLC, 271 17th St NW, 10th Floor, Atlanta, Georgia 30363, USA (hereinafter “Calendly”).
To book an appointment, enter the requested data and the desired date in the form provided. The data entered will be used for the planning, execution and, if necessary, follow-up of the appointment. The appointment data is stored for us on the servers of Calendly, whose privacy policy you can view here: https://calendly.com/privacy.
The data you enter will remain with us until you ask us to delete it, revoke your consent to storage or the purpose for data storage no longer applies. Mandatory statutory provisions – in particular retention periods – remain unaffected.
The legal basis for data processing is Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in making appointments with interested parties and customers as uncomplicated as possible. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and Section 25 para. 1 TDDDG, insofar as the consent includes the storage of cookies or access to information in the user’s end device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. You can find details here: https://calendly.com/pages/dpa.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA that is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/6050.
Acuity Scheduling
You can make appointments with us on our website. We use the Acuity Scheduling tool to book appointments. The provider is Squarespace Ireland Limited, Le Pole House, Ship Street Great, Dublin 8, Ireland (hereinafter “Acuity Scheduling”). The parent company of Acuity Scheduling is Squarespace Inc. based in the USA.
To book an appointment, enter the requested data and the desired date in the form provided. The data entered will be used for the planning, execution and, if necessary, follow-up of the appointment. The appointment data is stored for us on the servers of Acuity Scheduling, whose privacy policy you can view here: https://de.squarespace.com/datenschutz.
The data you enter will remain with us until you ask us to delete it, revoke your consent to storage or the purpose for data storage no longer applies. Mandatory statutory provisions – in particular retention periods – remain unaffected.
The legal basis for data processing is Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in making appointments with interested parties and customers as uncomplicated as possible. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and Section 25 para. 1 TDDDG, insofar as the consent includes the storage of cookies or access to information in the user’s end device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
The data transfer to Squarespace Inc. in the USA is based on the standard contractual clauses of the EU Commission. You can find details here: https://support.squarespace.com/hc/de/articles/360000851908-DSGVO-und-Squarespace.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA that is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/4774.
eDate
You can make appointments with us on our website. We use eTermin to book appointments. The provider is eTermin GmbH, Im Wiesengrund 8, 8304 Wallisellen, Switzerland (hereinafter “eTermin”).
To book an appointment, enter the requested data and the desired date in the form provided. The data entered will be used for the planning, execution and, if necessary, follow-up of the appointment. Furthermore, eTermin records log files (number and time of page views, browser, browser version and operating system as well as an anonymized IP address).
The appointment data is stored for us on the servers of eTermin, whose privacy policy you can view here: https://www.etermin.net/online-terminbuchung-datenschutz. The controller is eTermin Limited, Ipeirou 10A, 8010 Paphos, Cyprus.
The data you enter will remain with us until you ask us to delete it, revoke your consent to storage or the purpose for data storage no longer applies. Mandatory statutory provisions – in particular retention periods – remain unaffected.
The legal basis for data processing is Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in making appointments with interested parties and customers as uncomplicated as possible. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and Section 25 para. 1 TDDDG, insofar as the consent includes the storage of cookies or access to information in the user’s end device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
Meetergo
We have integrated Meetergo on this website. The provider is Meetergo GmbH Hauptstr. 44, 40789 Monheim am Rhein (hereinafter “Meetergo”).
Meetergo enables us to make online appointments. For this purpose, we process personal master data, communication data (e.g. telephone, e-mail), content data of the contact (title, area of interest and comment), user behavior, IP address, referrer URL, time of access.
The legal basis for data processing is Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in the possibility of making appointments. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG. Consent can be revoked at any time.
Further details can be found in the provider’s privacy policy at https://meetergo.com/datenschutz/.
YouCanBook.me
You can make appointments with us on our website. We use YouCanBook.me to book appointments. The provider is YouCanBookMe Limited, 38 Mill Street, Bedford, MK40 3HD, United Kingdom (hereinafter “YouCanBook.me”).
To book an appointment, enter the requested data and the desired date in the form provided. The data entered will be used for the planning, execution and, if necessary, follow-up of the appointment. The appointment data is stored for us on the servers of YouCanBook.me, whose privacy policy you can view here: https://youcanbook.me/privacy/.
The data you enter will remain with us until you ask us to delete it, revoke your consent to storage or the purpose for data storage no longer applies. Mandatory statutory provisions – in particular retention periods – remain unaffected.
The legal basis for data processing is Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in making appointments with interested parties and customers as uncomplicated as possible. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and Section 25 para. 1 TDDDG, insofar as the consent includes the storage of cookies or access to information in the user’s end device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
The UK is considered a safe third country under data protection law. This means that the UK has a level of data protection that corresponds to the level of data protection in the European Union.
Google Calendar
You can make appointments with us on our website. We use Google Calendar for planning. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter “Google”).
To book an appointment, enter the requested data and the desired date in the form provided. The data entered will be used for the planning, execution and, if necessary, follow-up of the appointment. The appointment data is stored for us on the servers of Google Calendar, whose privacy policy you can view here: https://policies.google.com/privacy.
The data you enter will remain with us until you ask us to delete it, revoke your consent to storage or the purpose for data storage no longer applies. Mandatory statutory provisions – in particular retention periods – remain unaffected.
The legal basis for data processing is Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in making appointments with interested parties and customers as uncomplicated as possible. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG, insofar as the consent includes the storage of cookies or access to information in the user’s terminal device (e.g. for device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://workspace.google.com/terms/dpa_terms.html and here https://cloud.google.com/terms/sccs.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA that is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/5780.
Microsoft Bookings
You can make appointments with us on our website. We use Microsoft Bookings to book appointments. The provider is Microsoft Ireland Operations Limited, One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, Ireland, https://learn.microsoft.com/de-de/microsoft-365/bookings/?view=o365-worldwide.
To book an appointment, enter the requested data and the desired date in the form provided. The data entered will be used for the planning, execution and, if necessary, follow-up of the appointment. The appointment data is stored for us on the servers of Microsoft Bookings, whose privacy policy you can view here: https://privacy.microsoft.com/de-de/privacystatement.
The data you enter will remain with us until you ask us to delete it, revoke your consent to storage or the purpose for data storage no longer applies. Mandatory statutory provisions – in particular retention periods – remain unaffected.
The legal basis for data processing is Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in making appointments with interested parties and customers as uncomplicated as possible. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG, insofar as the consent includes the storage of cookies or access to information in the user’s terminal device (e.g. for device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. You can find details here: https://learn.microsoft.com/de-de/compliance/regulatory/offering-eu-model-clauses.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA, which is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/6474.
Eventbrite
You can book tickets for various events on our website. Tickets are booked via the Eventbrite ticket booking system. The provider is Eventbrite, Inc, Delaware, 155 5th Street, Floor 7, San Francisco, CA 94103, USA.
When you book a ticket with us, Eventbrite collects all the data you provide when booking (name, e-mail address, etc.). In addition, your payment data, your IP address and other metadata (browser, operating system, version, end device) are also collected. You can view Eventbrite’s privacy policy here: https://www.eventbrite.de/help/de/articles/460838/eventbrite-privacy-policy/.
The data you enter will remain with us until you ask us to delete it, revoke your consent to storage or the purpose for data storage no longer applies. Mandatory statutory provisions – in particular retention periods – remain unaffected.
The legal basis for data processing is Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in making ticket booking as uncomplicated as possible. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and Section 25 para. 1 TDDDG, insofar as the consent includes the storage of cookies or access to information in the user’s terminal device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. You can find details here: https://cdn.evbstatic.com/s3-s3/static/images/en_US/legal_policies/Eventbrite_Organizer_Standard_Contractual_Clauses.pdf.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA that is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/5881.
Hubspot CRM
We use Hubspot CRM on this website. The provider is Hubspot Inc. 25 Street, Cambridge, MA 02141 USA (hereinafter Hubspot CRM).
Among other things, Hubspot CRM enables us to manage existing and potential customers as well as customer contacts. With the help of Hubspot CRM, we are able to record, sort and analyze customer interactions via email, social media or telephone across various channels. The personal data collected in this way can be evaluated and used for communication with the potential customer or for marketing measures (e.g. newsletter mailings). With Hubspot CRM, we are also able to record and analyze the user behavior of our contacts on our website.
The use of Hubspot CRM is based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in the most efficient customer management and customer communication possible. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG, insofar as the consent includes the storage of cookies or access to information in the user’s end device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
Details can be found in Hubspot’s privacy policy: https://legal.hubspot.com/de/privacy-policy.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. You can find details here: https://www.hubspot.de/data-privacy/privacy-shield.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA that is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/5812.
Pipedrive
We use Pipedrive to manage customer data. The provider is Pipedrive GmbH, Mustamäe tee 3a, 10615 Tallinn, Estonia (hereinafter “Pipedrive”).
Pipedrive is a CRM system and enables us to manage existing and potential customers and customer contacts and to organize sales and communication processes, among other things. The use of the CRM system also enables us to analyze our customer-related processes. The customer data is stored on Pipedrive’s servers.
Details on the functions of Pipedrive can be found here: https://www.pipedrive.com/de.
Pipedrive is used on the basis of Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in the most efficient customer management and customer communication possible. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG, insofar as the consent includes the storage of cookies or access to information in the user’s end device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
Details can be found in Pipedrive’s privacy policy: https://www.pipedrive.com/de/privacy.
Salesforce Sales Cloud
We use Salesforce Sales Cloud to manage customer data. The provider is salesforce.com Germany GmbH, Erika-Mann-Str. 31, 80636 Munich (hereinafter “Salesforce”).
Salesforce Sales Cloud is a CRM system that enables us to manage existing and potential customers and customer contacts and organize sales and communication processes, among other things. Using the CRM system also enables us to analyze our customer-related processes. Customer data is stored on the Salesforce servers. Personal data may also be transmitted to the parent company of salesforce.com Germany GmbH, salesforce.com inc, Salesforce Tower, 415 Mission Street, San Francisco, CA 94105, USA.
Details on the functions of Salesforce Sales Cloud can be found here: https://www.salesforce.com/de/products/sales-cloud/overview/.
The use of Salesforce Sales Cloud is based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in the most efficient customer management and customer communication possible. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG, insofar as the consent includes the storage of cookies or access to information in the user’s end device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
Salesforce has Binding Corporate Rules (BCR) that have been approved by the French data protection authority. These are binding corporate rules that legitimize the internal transfer of data to third countries outside the EU and the EEA. You can find details here: https://www.salesforce.com/de/blog/2020/07/die-binding-corporate-rules-von-salesforce-erfuellen-hoechste-da.html.
Details can be found in Salesforce’s privacy policy: https://www.salesforce.com/de/company/privacy/.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA that is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/5959.
Registration on this website
You can register on this website in order to use additional functions on the site. We will only use the data you enter for the purpose of using the respective offer or service for which you have registered. The mandatory information requested during registration must be provided in full. Otherwise we will refuse your registration.
In the event of important changes, for example to the scope of the offer or technically necessary changes, we will use the e-mail address provided during registration to inform you in this way.
The data entered during registration is processed for the purpose of implementing the user relationship established by the registration and, if necessary, for the initiation of further contracts (Art. 6 para. 1 lit. b GDPR).
The data collected during registration will be stored by us for as long as you are registered on this website and will then be deleted. Statutory retention periods remain unaffected.
Registration with Facebook Connect
Instead of registering directly on this website, you can register with Facebook Connect. The provider of this service is Meta Platforms Ireland Limited, Merrion Road Dublin 4, Dublin, D04 X2K5, Ireland. However, according to Facebook, the data collected is also transferred to the USA and other third countries.
If you decide to register with Facebook Connect and click on the “Login with Facebook”/”Connect with Facebook” button, you will be automatically redirected to the Facebook platform. There you can log in with your user data. This will link your Facebook profile with this website or our services. This link gives us access to your data stored on Facebook. These are above all
- Facebook name
- Facebook profile and cover picture
- Facebook cover picture
- E-mail address stored with Facebook
- Facebook ID
- Facebook friend lists
- Facebook Likes (“Like” information)
- Birthday
- Gender
- Country
- Language
This data is used to set up, provide and personalize your account.
Registration with Facebook Connect and the associated data processing operations are based on your consent (Art. 6 para. 1 lit. a GDPR). You can revoke this consent at any time with effect for the future.
Insofar as personal data is collected on our website with the help of the tool described here and forwarded to Facebook, we and Meta Platforms Ireland Limited, Merrion Road Dublin 4, Dublin, D04 X2K5, Ireland are jointly responsible for this data processing (Art. 26 GDPR). The joint responsibility is limited exclusively to the collection of the data and its transfer to Facebook. The processing carried out by Facebook after forwarding is not part of the joint responsibility. The obligations incumbent on us jointly have been set out in an agreement on joint processing. The text of the agreement can be found at: https://www.facebook.com/legal/controller_addendum. According to this agreement, we are responsible for providing the data protection information when using the Facebook tool and for the secure implementation of the tool on our website in accordance with data protection law. Facebook is responsible for the data security of Facebook products. You can assert data subject rights (e.g. requests for information) regarding the data processed by Facebook directly with Facebook. If you assert your data subject rights with us, we are obliged to forward them to Facebook.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://www.facebook.com/legal/EU_data_transfer_addendum, https://de-de.facebook.com/help/566994660333381 and https://www.facebook.com/policy.php.
Further information can be found in the Facebook terms of use and the Facebook privacy policy. You can find these at: https://de-de.facebook.com/about/privacy/ and https://de-de.facebook.com/legal/terms/.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA, which is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/4452.
Registration with Google
Instead of registering directly on this website, you can register with Google. The provider of this service is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
To register with Google, you only need to enter your Google name and password. Google will identify you and confirm your identity to our website.
When you sign in with Google, we may be able to use certain information in your account to complete your profile with us. You can decide whether and what information this is as part of your Google security settings, which you can find here: https://myaccount.google.com/security and https://myaccount.google.com/permissions.
The data processing associated with Google registration is based on our legitimate interest in making the registration process as simple as possible for our users (Art. 6 para. 1 lit. f GDPR). Since the use of the registration function is voluntary and the users themselves can decide on the respective access options, no conflicting overriding rights of the data subjects are apparent.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA that is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/5780.
Comment function on this website
For the comment function on this page, in addition to your comment, information about the time the comment was created and, if you are not posting anonymously, the user name you have chosen will be saved.
Storage of the IP address
Our comment function stores the IP addresses of users who post comments. As we do not check comments on this website before they are activated, we need this data in order to be able to take action against the author in the event of legal violations such as insults or propaganda.
Storage duration of the comments
The comments and the associated data are stored and remain on this website until the commented content has been completely deleted or the comments have to be deleted for legal reasons (e.g. offensive comments).
Legal basis
The comments are stored on the basis of your consent (Art. 6 para. 1 lit. a GDPR). You can revoke your consent at any time. All you need to do is send us an informal email. The legality of the data processing operations already carried out remains unaffected by the revocation.
Gravatar
We have integrated Gravatar on this website. The provider is Automattic Inc, 60 29th Street #343, San Francisco, CA 94110, USA (hereinafter referred to as Gravatar).
Gravatar is a tool that makes it possible to provide personal images (avatars) for the users of our website. The avatars serve as visual representations of the users and are displayed wherever a user interacts with the platform (e.g. in forums or chats). When a user interacts with the platform, their avatar is displayed based on the selection linked to their email address. This adds a personal touch to users’ online presence and facilitates identification, as the chosen image is associated with users when they are active online.
If you comment or interact on our website and Gravatar is activated, the hash of the email address of the user using Gravatar (used as ID) is processed by Gravatar.
Gravatar is used on the basis of Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in an appealing presentation of its forums. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG. Consent can be revoked at any time.
Further details can be found in the provider’s privacy policy at https://automattic.com/privacy/.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA, which is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/4709.
ProvenExpert
We have integrated rating seals from ProvenExpert on this website. The provider is Expert Systems AG, Quedlinburger Str. 1, 10589 Berlin, https://www.provenexpert.com.
The ProvenExpert seal enables us to display customer reviews that have been submitted to ProvenExpert about our company on our website in a seal. When you visit our website, a connection is established with ProvenExpert so that ProvenExpert can determine that you have visited our website. ProvenExpert also records your language settings in order to display the seal in the selected language.
ProvenExpert is used on the basis of Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in presenting customer reviews in a way that is as comprehensible as possible. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG, insofar as the consent includes the storage of cookies or access to information in the user’s terminal device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
5. social media
Social media elements with Shariff
Elements of social media are used on this website (e.g. Facebook, X, Instagram, Pinterest, XING, LinkedIn, Tumblr).
You can usually recognize the social media elements by the respective social media logos. To ensure data protection on this website, we only use these elements together with the so-called “Shariff” solution. This application prevents the social media elements integrated on this website from transferring your personal data to the respective provider as soon as you enter the site for the first time.
Only when you activate the respective social media element by clicking on the corresponding button will a direct connection to the provider’s server be established (consent). As soon as you activate the social media element, the respective provider receives the information that you have visited this website with your IP address. If you are logged into your respective social media account (e.g. Facebook) at the same time, the respective provider can assign the visit to this website to your user account.
Activating the plugin constitutes consent within the meaning of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG. You can revoke this consent at any time with effect for the future.
The service is used to obtain the legally required consent for the use of certain technologies. The legal basis for this is Art. 6 para. 1 lit. c GDPR.
Elements of the social network Facebook are integrated on this website. The provider of this service is Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland. However, according to Facebook, the data collected is also transferred to the USA and other third countries.
You can find an overview of the Facebook social media elements here: https://developers.facebook.com/docs/plugins/?locale=de_DE.
When the social media element is active, a direct connection is established between your device and the Facebook server. Facebook receives the information that you have visited this website with your IP address. If you click on the Facebook “Like” button while you are logged into your Facebook account, you can link the content of this website to your Facebook profile. This allows Facebook to associate your visit to this website with your user account. We would like to point out that, as the provider of the pages, we have no knowledge of the content of the transmitted data or its use by Facebook. Further information on this can be found in Facebook’s privacy policy at: https://de-de.facebook.com/privacy/explanation.
The use of this service is based on your consent in accordance with Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG. Consent can be revoked at any time.
Insofar as personal data is collected on our website with the help of the tool described here and forwarded to Facebook, we and Meta Platforms Ireland Limited, Merrion Road Dublin 4, Dublin, D04 X2K5, Ireland are jointly responsible for this data processing (Art. 26 GDPR). The joint responsibility is limited exclusively to the collection of the data and its transfer to Facebook. The processing carried out by Facebook after forwarding is not part of the joint responsibility. The obligations incumbent on us jointly have been set out in an agreement on joint processing. The text of the agreement can be found at: https://www.facebook.com/legal/controller_addendum. According to this agreement, we are responsible for providing the data protection information when using the Facebook tool and for the secure implementation of the tool on our website in accordance with data protection law. Facebook is responsible for the data security of Facebook products. You can assert data subject rights (e.g. requests for information) regarding the data processed by Facebook directly with Facebook. If you assert your data subject rights with us, we are obliged to forward them to Facebook.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://www.facebook.com/legal/EU_data_transfer_addendum, https://de-de.facebook.com/help/566994660333381 and https://www.facebook.com/policy.php.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA that is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/4452.
X (formerly Twitter)
Functions of the X service (formerly Twitter) are integrated on this website. These functions are offered by the parent company X Corp, 1355 Market Street, Suite 900, San Francisco, CA 94103, USA. The Twitter International Unlimited Company, One Cumberland Place, Fenian Street, Dublin 2, D02 AX07, Ireland, is responsible for the data processing of persons living outside the USA.
When the social media element is active, a direct connection is established between your device and the X server. X (formerly Twitter) thereby receives information about your visit to this website. By using X (formerly Twitter) and the “Re-Tweet” or “Repost” function, the websites you visit are linked to your X (formerly Twitter) account and made known to other users. We would like to point out that, as the provider of the pages, we have no knowledge of the content of the transmitted data or its use by X (formerly Twitter). Further information on this can be found in the privacy policy of X (formerly Twitter) at: https://x.com/de/privacy.
The use of this service is based on your consent in accordance with Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG. Consent can be revoked at any time.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. You can find details here: https://gdpr.x.com/en/controller-to-controller-transfers.html.
You can change your data protection settings for X (formerly Twitter) in the account settings at https://x.com/settings/account.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA that is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/2710.
Functions of the Instagram service are integrated on this website. These functions are offered by Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland.
When the social media element is active, a direct connection is established between your device and the Instagram server. Instagram thereby receives information about your visit to this website.
If you are logged into your Instagram account, you can link the content of this website to your Instagram profile by clicking on the Instagram button. This allows Instagram to associate your visit to this website with your user account. We would like to point out that, as the provider of the pages, we have no knowledge of the content of the transmitted data or its use by Instagram.
The use of this service is based on your consent in accordance with Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG. Consent can be revoked at any time.
Insofar as personal data is collected on our website using the tool described here and forwarded to Facebook or Instagram, we and Meta Platforms Ireland Limited, Merrion Road Dublin 4, Dublin, D04 X2K5, Ireland are jointly responsible for this data processing (Art. 26 GDPR). The joint responsibility is limited exclusively to the collection of the data and its transfer to Facebook or Instagram. The processing carried out by Facebook or Instagram after forwarding is not part of the joint responsibility. The obligations incumbent on us jointly have been set out in an agreement on joint processing. You can find the text of the agreement at: https://www.facebook.com/legal/controller_addendum. According to this agreement, we are responsible for providing the data protection information when using the Facebook or Instagram tool and for the secure implementation of the tool on our website in accordance with data protection law. Facebook is responsible for the data security of Facebook and Instagram products. You can assert data subject rights (e.g. requests for information) regarding the data processed by Facebook or Instagram directly with Facebook. If you assert your data subject rights with us, we are obliged to forward them to Facebook.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://www.facebook.com/legal/EU_data_transfer_addendum, https://privacycenter.instagram.com/policy/ and https://de-de.facebook.com/help/566994660333381.
You can find more information on this in Instagram’s privacy policy: https://privacycenter.instagram.com/policy/.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA that is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/4452.
Tumblr
This website uses buttons and other elements of the Tumblr service. The provider is Tumblr, Inc, 35 East 21st St, 10th Floor, New York, NY 10010, USA.
When the social media element is active, a direct connection is established between your device and the Tumblr server. Tumblr thereby receives information about your visit to this website.
The Tumblr buttons allow you to share a post or page on Tumblr or to follow the provider on Tumblr. When you visit one of our websites with a Tumblr button, the browser establishes a direct connection to Tumblr’s servers. We have no influence on the scope of the data that Tumblr collects and transmits with the help of this plugin. According to the current status, the IP address of the user and the URL of the respective website are transmitted.
The use of this service is based on your consent in accordance with Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG. Consent can be revoked at any time.
Further information on this can be found in Tumblr’s privacy policy at: https://www.tumblr.com/privacy/de.
This website uses elements of the LinkedIn network. The provider is LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland.
Each time you access a page on this website that contains elements from LinkedIn, a connection to LinkedIn servers is established. LinkedIn is informed that you have visited this website with your IP address. If you click on the LinkedIn “Recommend” button and are logged into your LinkedIn account, LinkedIn is able to associate your visit to this website with you and your user account. We would like to point out that, as the provider of the pages, we have no knowledge of the content of the transmitted data or its use by LinkedIn.
The use of this service is based on your consent in accordance with Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG. Consent can be revoked at any time.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. You can find details here: https://www.linkedin.com/help/linkedin/answer/a1343190/datenubertragung-aus-der-eu-dem-ewr-und-der-schweiz?lang=de
Further information on this can be found in LinkedIn’s privacy policy at: https://www.linkedin.com/legal/privacy-policy.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA that is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/5448.
This website uses elements of the XING network. The provider is New Work SE, Am Strandkai 1, 20457 Hamburg, Germany.
Each time one of our pages containing XING elements is accessed, a connection to XING servers is established. To the best of our knowledge, no personal data is stored in the process. In particular, no IP addresses are stored or usage behavior evaluated.
The use of this service is based on your consent in accordance with Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG. Consent can be revoked at any time.
Further information on data protection and the XING Share button can be found in XING’s privacy policy at: https://privacy.xing.com/de/datenschutzerklaerung.
On this website, we use elements of the social network Pinterest, which is operated by Pinterest Europe Ltd, Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland.
When you access a page that contains such an element, your browser establishes a direct connection to the Pinterest servers. This social media element transmits log data to the Pinterest server in the USA. This log data may contain your IP address, the address of the websites visited that also contain Pinterest functions, the type and settings of the browser, the date and time of the request, your use of Pinterest and cookies.
The use of this service is based on your consent in accordance with Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG. Consent can be revoked at any time.
Further information on the purpose, scope and further processing and use of the data by Pinterest as well as your rights and options for protecting your privacy can be found in Pinterest’s privacy policy: https://policy.pinterest.com/de/privacy-policy.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA that is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/4203.
6. analysis tools and advertising
Google Tag Manager
We use the Google Tag Manager. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.
Google Tag Manager is a tool that enables us to integrate tracking or statistical tools and other technologies on our website. The Google Tag Manager itself does not create any user profiles, does not store any cookies and does not carry out any independent analyses. It is only used to manage and display the tools integrated via it. However, Google Tag Manager records your IP address, which may also be transmitted to Google’s parent company in the United States.
The Google Tag Manager is used on the basis of Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in the fast and uncomplicated integration and management of various tools on its website. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG, insofar as the consent includes the storage of cookies or access to information in the user’s terminal device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA that is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/5780.
Google Analytics
This website uses functions of the web analysis service Google Analytics. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
Google Analytics enables the website operator to analyze the behavior of website visitors. The website operator receives various usage data, such as page views, length of visit, operating systems used and origin of the user. This data is assigned to the user’s end device. It is not assigned to a user ID.
We can also use Google Analytics to record your mouse and scroll movements and clicks, among other things. Google Analytics also uses various modeling approaches to supplement the collected data records and uses machine learning technologies for data analysis.
Google Analytics uses technologies that enable the recognition of the user for the purpose of analyzing user behavior (e.g. cookies or device fingerprinting). The information collected by Google about the use of this website is generally transmitted to a Google server in the USA and stored there.
The use of this service is based on your consent in accordance with Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG. Consent can be revoked at any time.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. You can find details here: https://business.safety.google/adscontrollerterms/sccs/.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA that is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/5780.
IP anonymization
Google Analytics IP anonymization is activated. As a result, your IP address will be shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area before being transmitted to the USA. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and truncated there. Google will use this information on behalf of the operator of this website for the purpose of evaluating your use of the website, compiling reports on website activity and providing other services relating to website activity and internet usage to the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.
Browser plugin
You can prevent the collection and processing of your data by Google by downloading and installing the browser plug-in available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de.
You can find more information on how Google Analytics handles user data in Google’s privacy policy: https://support.google.com/analytics/answer/6004245?hl=de.
Google signals
We use Google signals. When you visit our website, Google Analytics records your location, search history and YouTube history as well as demographic data (visitor data), among other things. This data can be used for personalized advertising with the help of Google Signal. If you have a Google account, the visitor data from Google Signal is linked to your Google account and used for personalized advertising messages. The data is also used to compile anonymous statistics on the user behavior of our users.
Google Analytics e-commerce measurement
This website uses the “e-commerce measurement” function of Google Analytics. With the help of e-commerce measurement, the website operator can analyze the purchasing behavior of website visitors to improve its online marketing campaigns. Information such as orders placed, average order values, shipping costs and the time from viewing to purchasing a product is recorded. This data can be summarized by Google under a transaction ID that is assigned to the respective user or their device.
Microsoft Advertising
The website operator uses Microsoft Advertising. Microsoft Advertising is an online advertising program of Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA.
Microsoft Advertising enables us to display advertisements in the Bing search engine or on third-party websites when the user enters certain search terms in Bing (keyword targeting). Furthermore, targeted advertisements can be displayed based on the user data available at Microsoft (e.g. location data and interests) (target group targeting). As the website operator, we can evaluate this data quantitatively by analyzing, for example, which search terms led to the display of our advertisements and how many advertisements led to corresponding clicks.
We use universal event tracking (UET) from Microsoft Advertising on this website. Pseudonymized data is collected to track the actions you take on our websites after you have clicked on a Microsoft Advertising ad. UET collects your IP address (anonymized), device identifiers, information about device and browser settings, Microsoft Click ID (stored in cookie), time spent on the website, which areas of the website were accessed, which ad brought you to the website and which keyword you clicked on.
The use of this service is based on your consent in accordance with Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG. Consent can be revoked at any time.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. You can find details here: https://learn.microsoft.com/de-de/compliance/regulatory/offering-eu-model-clauses.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA that is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/6474.
Hotjar
This website uses Hotjar. The provider is Hotjar Ltd, Level 2, St Julians Business Centre, 3, Elia Zammit Street, St Julians STJ 1000, Malta, Europe (website: https://www.hotjar.com).
Hotjar is a tool for analyzing your user behavior on this website. Hotjar allows us to record your mouse and scroll movements and clicks, among other things. Hotjar can also determine how long you remain with the mouse pointer in a certain position. Hotjar uses this information to create so-called heat maps, which can be used to determine which areas of the website visitors prefer to look at.
Furthermore, we can determine how long you stayed on a page and when you left it. We can also determine at which point you aborted your entries in a contact form (so-called conversion funnels).
Hotjar can also be used to obtain direct feedback from website visitors. This function serves to improve the website operator’s web offerings.
Hotjar uses technologies that enable the recognition of the user for the purpose of analyzing user behavior (e.g. cookies or the use of device fingerprinting).
If consent has been obtained, the above-mentioned service is used exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 TDDDG. Consent can be revoked at any time. If no consent has been obtained, this service is used on the basis of Art. 6 para. 1 lit. f GDPR; the website operator has a legitimate interest in analyzing user behavior in order to optimize both its website and its advertising.
Deactivating Hotjar
If you wish to deactivate data collection by Hotjar, click on the following link and follow the instructions there: https://www.hotjar.com/policies/do-not-track/
Please note that Hotjar must be deactivated separately for each browser or end device.
For more information about Hotjar and the data collected, please refer to Hotjar’s privacy policy at the following link: https://www.hotjar.com/privacy
WP Statistics
This website uses the analysis tool WP Statistics to statistically evaluate visitor access. The provider is Veronalabs, Tatari 64, 10134, Tallinn, Estonia(https://veronalabs.com).
With WP Statistics we can analyze the use of our website. Among other things, WP Statistics records log files (IP address, referrer, browser used, origin of the user, search engine used) and actions that website visitors have taken on the page (e.g. clicks and views).
The data collected with WP Statistics is stored exclusively on our own server.
This analysis tool is used on the basis of Art. 6 para. 1 lit. f GDPR. We have a legitimate interest in the anonymized analysis of user behavior in order to optimize both our website and our advertising. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG, insofar as the consent includes the storage of cookies or access to information in the user’s terminal device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
Trackboxx
We have integrated Trackboxx on this website. The provider is Trackboxx – Christian Pust, Humboldtstraße 9, 38820 Halberstadt (hereinafter “Trackboxx”).
To use the functions of Trackboxx, it is necessary to store your IP address. Trackboxx statistically analyzes visitor access to a website and monitors the use of our online presence for this purpose. The collected data is anonymized and stored on a server in Germany, whereby it is subject to the provisions of the General Data Protection Regulation (GDPR).
Trackboxx does not use cookies. Instead, Trackboxx uses your IP address to generate an encrypted code that is assigned to an anonymous user ID during your visit to our website. This data is not assigned to a specific person and is encrypted daily with a new code. It is therefore not possible to recognize you when you visit our website again.
According to the operator, Trackboxx does not carry out cross-site tracking, does not link the collected data with other sources and does not pass it on to third parties.
This analysis tool is used on the basis of Art. 6 para. 1 lit. f GDPR. We have a legitimate interest in analyzing user behavior in order to optimize both our website and our advertising. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG, insofar as the consent includes the storage of cookies or access to information in the user’s end device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
Further details can be found in the provider’s privacy policy at https://trackboxx.com/datenschutzerklaerung/.
Squarespace Analytics
We use Squarespace Analytics on this website. The provider is Squarespace Ireland Ltd, Le Pole House, Shipstreet Great, Dublin 8, Ireland (hereinafter referred to as Squarespace Analytics).
Squarespace Analytics enables us to record and evaluate the user behavior of our website visitors. As part of the user analysis, we can analyze your click and scroll behavior, searches, time of access, your geographical location and access to internal links. For this purpose, Squarespace Analytics collects information about your browser, your network, your device and your IP address, among other things.
Squarespace Analytics uses technologies that enable cross-page recognition of the user to analyze user behavior (e.g. cookies or device fingerprinting) and creates pseudonymized user profiles on this basis.
As part of the analysis, personal data may also be transmitted to the parent company of Squarespace Analytics, Squarespace Inc, 8 Clarkson St, New York, NY 10014, USA.
If consent has been obtained, the above-mentioned service is used exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 TDDDG. Consent can be revoked at any time. If no consent has been obtained, this service is used on the basis of Art. 6 para. 1 lit. f GDPR; the website operator has a legitimate interest in analyzing the user behavior of our website visitors as meaningfully as possible.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. You can find details here: https://support.squarespace.com/hc/de/articles/360000851908-DSGVO-und-Squarespace.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA that is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/4774.
Mouseflow
We have integrated Mouseflow on this website. The provider is Mouseflow Inc, 106 E 6th St #900, Austin Texas, 78701, USA.
By using Mouseflow, we can analyze the behavior of visitors to our website. This helps to improve the operator’s website and offer visitors a more pleasant user experience.
To achieve this goal, mainly click paths from individual visits, known as “session replay”, are collected. Meanwhile, information is primarily collected about the way in which users interact with the website, such as by clicking or touching, moving the mouse, scrolling and browsing the pages. We also record all keystrokes via Mouseflow.
The use of this service is based on your consent in accordance with Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG. Consent can be revoked at any time.
You can also deactivate tracking via Mouseflow via the following link: https://mouseflow.com/opt-out/.
Further details can be found in the provider’s privacy policy at https://mouseflow.com/legal/visitor/privacy-policy/ and https://mouseflow.com/legal/gdpr/.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA that is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/5609.
ClickFunnels
We use the marketing tool ClickFunnels. The provider is Etison, LLC, 3443 W. Bavaria Street, Eagle, Idaho 83616, USA (hereinafter referred to as ClickFunnels).
ClickFunnels is a tool for optimizing and automating our marketing activities. ClickFunnels enables us to build landing pages, funnels and forms, plan, execute and evaluate marketing campaigns, manage our customer data and set up automation processes, among other things.
We can also analyze the user behavior of our website visitors as they pass through the funnels. Further marketing campaigns can be triggered on the basis of this information. For example, we can record which customer has made a download from us and is therefore eligible for certain further marketing measures.
ClickFunnels uses technologies that enable cross-page recognition of the user to analyze user behavior (e.g. cookies or device fingerprinting). Website visitors receive an individual ID with which they can be recognized when they visit the website again. ClickFunnels are also used to record the IP address, the user’s language, URLs visited and the time of access.
If consent has been obtained, the above-mentioned service is used exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 TDDDG. Consent can be revoked at any time. If consent has not been obtained, this service is used on the basis of Art. 6 para. 1 lit. f GDPR; the website operator has a legitimate interest in optimizing its marketing campaigns.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA that is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/1747.
Google Ads
The website operator uses Google Ads. Google Ads is an online advertising program of Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
Google Ads enables us to display advertisements in the Google search engine or on third-party websites when the user enters certain search terms on Google (keyword targeting). Furthermore, targeted advertisements can be displayed based on the user data available at Google (e.g. location data and interests) (target group targeting). As the website operator, we can evaluate this data quantitatively by analyzing, for example, which search terms led to the display of our advertisements and how many advertisements led to corresponding clicks.
The use of this service is based on your consent in accordance with Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG. Consent can be revoked at any time.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://policies.google.com/privacy/frameworks and https://business.safety.google/controllerterms/.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA that is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/5780.
Google AdSense
This website uses Google AdSense, a service for integrating advertisements. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
With the help of Google Adsense, we can display targeted advertisements from third-party companies on our website. The content of the advertisements is based on your interests, which Google determines based on your previous user behavior. Furthermore, contextual information such as your location, the content of the website you have visited or the Google search terms you have entered are also taken into account when selecting the appropriate advertisement.
Google AdSense uses cookies, web beacons (invisible graphics) and similar recognition technologies. This allows information such as visitor traffic on these pages to be analyzed.
The information collected by Google Adsense about the use of this website (including your IP address) and the delivery of advertising formats is transmitted to a Google server in the USA and stored there. This information may be passed on by Google to contractual partners of Google. However, Google will not merge your IP address with other data stored by you.
The use of this service is based on your consent in accordance with Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG. Consent can be revoked at any time.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. You can find details here: https://business.safety.google/adscontrollerterms/sccs/.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA that is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/5780.
Google Ads Remarketing
This website uses the functions of Google Ads Remarketing. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
With Google Ads Remarketing, we can assign people who interact with our online offer to specific target groups in order to subsequently show them interest-based advertising in the Google advertising network (remarketing or retargeting).
Furthermore, the advertising target groups created with Google Ads Remarketing can be linked to Google’s cross-device functions. In this way, interest-based, personalized advertising messages that have been adapted to you depending on your previous usage and surfing behavior on one device (e.g. cell phone) can also be displayed on another of your devices (e.g. tablet or PC).
If you have a Google account, you can object to personalized advertising by clicking on the following link: https://adssettings.google.com/anonymous?hl=de.
The use of this service is based on your consent in accordance with Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG. Consent can be revoked at any time.
Further information and the data protection provisions can be found in Google’s privacy policy at: https://policies.google.com/technologies/ads?hl=de.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA that is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/5780.
Target group formation with customer matching
Among other things, we use the customer matching function of Google Ads Remarketing to create target groups. Here, we transfer certain customer data (e.g. email addresses) from our customer lists to Google. If the customers in question are Google users and are logged into their Google account, they are shown suitable advertising messages within the Google network (e.g. on YouTube, Gmail or in the search engine).
Google Conversion Tracking
This website uses Google Conversion Tracking. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
With the help of Google conversion tracking, Google and we can recognize whether the user has performed certain actions. For example, we can evaluate which buttons on our website were clicked how often and which products were viewed or purchased particularly frequently. This information is used to create conversion statistics. We find out the total number of users who have clicked on our ads and what actions they have taken. We do not receive any information with which we can personally identify the user. Google itself uses cookies or comparable recognition technologies for identification purposes.
The use of this service is based on your consent in accordance with Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG. Consent can be revoked at any time.
You can find more information about Google Conversion Tracking in Google’s privacy policy: https://policies.google.com/privacy?hl=de.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA that is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/5780.
Meta Pixel (formerly Facebook Pixel)
This website uses the visitor action pixel from Meta to measure conversions. The provider of this service is Meta Platforms Ireland Limited, Merrion Road Dublin 4, Dublin, D04 X2K5, Ireland. However, according to Meta, the data collected is also transferred to the USA and other third countries.
This allows the behavior of site visitors to be tracked after they have been redirected to the provider’s website by clicking on a meta ad. This allows the effectiveness of the meta ads to be evaluated for statistical and market research purposes and future advertising measures to be optimized.
The data collected is anonymous to us as the operator of this website; we cannot draw any conclusions about the identity of the user. However, the data is stored and processed by Meta so that a connection to the respective user profile on Facebook or Instagram is possible and Meta can use the data for its own advertising purposes in accordance with the Meta Data Usage Policy(https://de-de.facebook.com/about/privacy/). This enables Meta to place advertisements on Facebook or Instagram pages and other advertising channels. This use of the data cannot be influenced by us as the website operator.
The use of this service is based on your consent in accordance with Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG. Consent can be revoked at any time.
We use the advanced matching function within the meta pixels.
Advanced matching enables us to transmit various types of data (e.g. place of residence, state, zip code, hashed email addresses, name, gender, date of birth or telephone number) of our customers and prospects that we collect via our website to Meta. This allows us to tailor our advertising campaigns on Facebook and Instagram even more precisely to people who are interested in our offers. In addition, the extended comparison improves the allocation of website conversions and expands custom audiences.
Insofar as personal data is collected on our website with the help of the tool described here and forwarded to Meta, we and Meta Platforms Ireland Limited, Merrion Road Dublin 4, Dublin, D04 X2K5, Ireland are jointly responsible for this data processing (Art. 26 GDPR). The joint responsibility is limited exclusively to the collection of the data and its transfer to Meta. The processing carried out by Meta after forwarding is not part of the joint responsibility. The obligations incumbent on us jointly have been set out in a joint processing agreement. The text of the agreement can be found at: https://www.facebook.com/legal/controller_addendum. According to this agreement, we are responsible for providing the data protection information when using the Meta tool and for the secure implementation of the tool on our website in accordance with data protection law. Meta is responsible for the data security of the Meta products. You can assert data subject rights (e.g. requests for information) regarding the data processed by Facebook or Instagram directly with Meta. If you assert your data subject rights with us, we are obliged to forward them to Meta.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://www.facebook.com/legal/EU_data_transfer_addendum and https://de-de.facebook.com/help/566994660333381.
You can find further information on the protection of your privacy in Meta’s data protection information: https://de-de.facebook.com/about/privacy/.
You can also deactivate the remarketing function “Custom Audiences” in the settings for advertisements at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen. You must be logged in to Facebook to do this.
If you do not have a Facebook or Instagram account, you can deactivate usage-based advertising from Meta on the website of the European Interactive Digital Advertising Alliance: http://www.youronlinechoices.com/de/praferenzmanagement/.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA that is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/4452.
Meta Conversion API
We have integrated the Meta Conversion API on this website. The provider of this service is Meta Platforms Ireland Limited, Merrion Road Dublin 4, Dublin, D04 X2K5, Ireland. However, according to Meta, the data collected is also transferred to the USA and other third countries.
The Meta Conversion API enables us to record the website visitor’s interactions with our website and pass them on to Meta in order to improve advertising performance on Facebook and Instagram.
In particular, the time of the call, the website called up, your IP address and your user agent as well as any other specific data (e.g. products purchased, value of the shopping cart and currency) are recorded. You can find a complete overview of the data that can be collected here: https://developers.facebook.com/docs/marketing-api/conversions-api/parameters.
The use of this service is based on your consent in accordance with Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG. Consent can be revoked at any time.
Insofar as personal data is collected on our website with the help of the tool described here and forwarded to Meta, we and Meta Platforms Ireland Limited, Merrion Road Dublin 4, Dublin, D04 X2K5, Ireland are jointly responsible for this data processing (Art. 26 GDPR). The joint responsibility is limited exclusively to the collection of the data and its transfer to Meta. The processing carried out by Meta after forwarding is not part of the joint responsibility. The obligations incumbent on us jointly have been set out in a joint processing agreement. The text of the agreement can be found at: https://www.facebook.com/legal/controller_addendum. According to this agreement, we are responsible for providing the data protection information when using the Meta tool and for the secure implementation of the tool on our website in accordance with data protection law. Meta is responsible for the data security of the Meta products. You can assert data subject rights (e.g. requests for information) regarding the data processed by Facebook or Instagram directly with Meta. If you assert your data subject rights with us, we are obliged to forward them to Meta.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://www.facebook.com/legal/EU_data_transfer_addendum and https://de-de.facebook.com/help/566994660333381.
You can find further information on the protection of your privacy in Meta’s data protection information: https://de-de.facebook.com/about/privacy/.
You can also deactivate the remarketing function “Custom Audiences” in the settings for advertisements at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen. You must be logged in to Facebook to do this.
If you do not have a Facebook or Instagram account, you can deactivate usage-based advertising from Meta on the website of the European Interactive Digital Advertising Alliance: http://www.youronlinechoices.com/de/praferenzmanagement/.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA that is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/4452.
Meta Custom Audiences
We use Meta Custom Audiences. The provider of this service is Meta Platforms Ireland Limited, Merrion Road Dublin 4, Dublin, D04 X2K5, Ireland.
When you visit or use our websites and apps, take advantage of our free or paid offers, transmit data to us or interact with our company’s Facebook or Instagram content, we collect your personal data. If you give us your consent to use Meta Custom Audiences, we will transmit this data to Meta, which Meta can use to display suitable advertising to you. Furthermore, your data can be used to define target groups (lookalike audiences).
Meta processes this data as our processor. Details can be found in Meta’s user agreement: https://www.facebook.com/legal/terms/customaudience.
The use of this service is based on your consent in accordance with Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG. Consent can be revoked at any time.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://www.facebook.com/legal/terms/customaudience and https://www.facebook.com/legal/terms/dataprocessing.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA that is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/4452.
TikTok Pixel
We have integrated the TikTok pixel on this website. The provider is TikTok Technology Limited, 10 Earlsfort Terrace, Dublin, D02 T380, Ireland (hereinafter referred to as TikTok).
With the help of TikTok Pixel, we can display interest-based advertising on TikTok to website visitors who have viewed our offers (TikTok Ads). At the same time, we can use the TikTok Pixel to determine how effective our advertising on TikTok is. This allows the effectiveness of TikTok ads to be evaluated for statistical and market research purposes and optimized for future advertising measures. Various usage data is processed, such as IP address, page views, length of stay, operating systems used and origin of the user, information about the ad that a person clicked on TikTok or an event that was triggered (timestamp). This data is summarized in a user ID and assigned to the respective end device of the website visitor.
The use of this service is based on your consent in accordance with Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG. Consent can be revoked at any time.
Data transfer to third countries is based on the standard contractual clauses of the EU Commission. Details can be found here: https://www.tiktok.com/legal/page/eea/privacy-policy/de-DE and https://ads.tiktok.com/i18n/official/policy/controller-to-controller.
LinkedIn Insight Tag
This website uses the Insight tag from LinkedIn. The provider of this service is LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland.
Data processing by LinkedIn Insight Tag
With the help of the LinkedIn Insight Tag, we receive information about visitors to our website. If a website visitor is registered with LinkedIn, we can, among other things, analyze the key professional data (e.g. career level, company size, country, location, industry and job title) of our website visitors and thus better tailor our site to the respective target groups. We can also use LinkedIn Insight Tags to measure whether visitors to our websites make a purchase or take another action (conversion measurement). Conversion measurement can also be carried out across devices (e.g. from PC to tablet). LinkedIn Insight Tag also offers a retargeting function that we can use to display targeted advertising to visitors to our website outside the website, whereby, according to LinkedIn, no identification of the advertising addressee takes place.
LinkedIn itself also collects log files (URL, referrer URL, IP address, device and browser properties and time of access). The IP addresses are shortened or (if they are used to reach LinkedIn members across devices) hashed (pseudonymized). The direct identifiers of LinkedIn members are deleted by LinkedIn after seven days. The remaining pseudonymized data is then deleted within 180 days.
The data collected by LinkedIn cannot be assigned to specific individuals by us as the website operator. LinkedIn will store the personal data collected from website visitors on its servers in the USA and use it for its own advertising purposes. Details can be found in LinkedIn’s privacy policy at https://www.linkedin.com/legal/privacy-policy#choices-oblig.
Legal basis
If consent has been obtained, the above-mentioned service is used exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 TDDDG. Consent can be revoked at any time. If consent has not been obtained, this service is used on the basis of Art. 6 para. 1 lit. f GDPR; the website operator has a legitimate interest in effective advertising measures including social media.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://www.linkedin.com/legal/l/dpa and https://www.linkedin.com/legal/l/eu-sccs.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA that is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/5448.
Objection to the use of LinkedIn Insight Tag
Object to the analysis of user behavior and targeted advertising by LinkedIn at the following link: https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out.
Furthermore, LinkedIn members can control the use of their personal data for advertising purposes in the account settings. To prevent LinkedIn from linking data collected on our website to your LinkedIn account, you must log out of your LinkedIn account before visiting our website.
7. newsletter and postal advertising
Newsletter data
If you would like to receive the newsletter offered on the website, we require an e-mail address from you as well as information that allows us to verify that you are the owner of the e-mail address provided and that you agree to receive the newsletter. No further data is collected, or only on a voluntary basis. We use the newsletter service providers described below to process the newsletter.
Mailchimp
This website uses the services of Mailchimp to send newsletters. The provider is Rocket Science Group LLC, 675 Ponce De Leon Ave NE, Suite 5000, Atlanta, GA 30308, USA.
Mailchimp is a service that can be used to organize and analyse the sending of newsletters, among other things. If you enter data for the purpose of subscribing to the newsletter (e.g. email address), this data is stored on Mailchimp’s servers in the USA.
With the help of Mailchimp, we can analyze our newsletter campaigns. When you open an email sent with Mailchimp, a file contained in the email (known as a web beacon) connects to Mailchimp’s servers in the USA. This makes it possible to determine whether a newsletter message has been opened and which links, if any, have been clicked on. Technical information is also collected (e.g. time of access, IP address, browser type and operating system). This information cannot be assigned to the respective newsletter recipient. It is used exclusively for the statistical analysis of newsletter campaigns. The results of these analyses can be used to better tailor future newsletters to the interests of the recipients.
If you do not wish to be analyzed by Mailchimp, you must unsubscribe from the newsletter. We provide a link for this purpose in every newsletter message.
The data processing takes place on the basis of your consent (Art. 6 para. 1 lit. a GDPR). You can revoke this consent at any time by unsubscribing from the newsletter. The legality of the data processing operations that have already taken place remains unaffected by the revocation.
The data you provide us with for the purpose of subscribing to the newsletter will be stored by us or the newsletter service provider until you unsubscribe from the newsletter and deleted from the newsletter distribution list after you unsubscribe from the newsletter. Data stored by us for other purposes remains unaffected by this.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://mailchimp.com/eu-us-data-transfer-statement/ and https://mailchimp.com/legal/data-processing-addendum/#Annex_C_-_Standard_Contractual_Clauses.
After you unsubscribe from the newsletter distribution list, your e-mail address may be stored by us or the newsletter service provider in a blacklist if this is necessary to prevent future mailings. The data from the blacklist will only be used for this purpose and will not be merged with other data. This serves both your interest and our interest in complying with the legal requirements when sending newsletters (legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR). Storage in the blacklist is not limited in time. You can object to the storage if your interests outweigh our legitimate interest.
For more information, please refer to Mailchimp’s privacy policy at: https://mailchimp.com/legal/terms/.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA that is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/7693.
Mailjet
This website uses Mailjet to send newsletters. The provider is Mailgun Technologies Inc, 112 E Pecan Sr #1135, San Antonio, Texas 78205, USA.
Mailjet is a service with which, among other things, the sending of newsletters can be organized and analyzed. The data you enter for the purpose of subscribing to the newsletter is stored on Mailjet’s servers.
Data analysis by Mailjet
With the help of Mailjet, we are able to analyze our newsletter campaigns. For example, we can see whether a newsletter message has been opened and which links have been clicked on. In this way, we can determine, among other things, which links were clicked on particularly often.
We can also recognize whether certain previously defined actions were carried out after opening/clicking (conversion rate). For example, we can recognize whether you have made a purchase after clicking on the newsletter.
Mailjet also allows us to subdivide (“cluster”) newsletter recipients according to various categories. The newsletter recipients can be subdivided according to age, gender or place of residence, for example. In this way, the newsletters can be better adapted to the respective target groups. If you do not wish to be analyzed by Mailjet, you must unsubscribe from the newsletter. We provide a link for this purpose in every newsletter message.
Detailed information on the functions of Mailjet can be found at the following link: https://www.mailjet.de/funktion/.
You can find Mailjet’s privacy policy at: https://www.mailjet.de/sicherheit-datenschutz/.
Legal basis
The data processing takes place on the basis of your consent (Art. 6 para. 1 lit. a GDPR). You can withdraw this consent at any time. The legality of the data processing operations that have already taken place remains unaffected by the revocation.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. You can find details here: https://www.mailjet.de/av-vertrag/.
Storage duration
The data you provide us with for the purpose of subscribing to the newsletter will be stored by us or the newsletter service provider until you unsubscribe from the newsletter and deleted from the newsletter distribution list after you unsubscribe from the newsletter. Data stored by us for other purposes remains unaffected by this.
After you unsubscribe from the newsletter distribution list, your e-mail address may be stored by us or the newsletter service provider in a blacklist if this is necessary to prevent future mailings. The data from the blacklist will only be used for this purpose and will not be merged with other data. This serves both your interest and our interest in complying with the legal requirements when sending newsletters (legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR). Storage in the blacklist is not limited in time. You can object to the storage if your interests outweigh our legitimate interest.
ActiveCampaign
This website uses ActiveCampaign to send newsletters. The provider is ActiveCampaign, Inc, 1 N Dearborn, 5th Floor Chicago, Illinois 60602, USA.
ActiveCampaign is a service with which, among other things, the sending of newsletters can be organized and analyzed. The data you enter for the purpose of subscribing to the newsletter is stored on ActiveCampaign’s servers in the USA.
Data analysis through ActiveCampaign
With the help of ActiveCampaign, we are able to analyze our newsletter campaigns. For example, we can see whether a newsletter message has been opened and which links have been clicked on. In this way, we can determine which links were clicked on particularly often.
We can also recognize whether certain previously defined actions were carried out after opening/clicking (conversion rate). For example, we can recognize whether you have made a purchase after clicking on the newsletter.
ActiveCampaign also allows us to subdivide (“cluster”) newsletter recipients according to various categories. The newsletter recipients can be subdivided according to age, gender or place of residence, for example. In this way, the newsletters can be better adapted to the respective target groups. If you do not wish to be analyzed by ActiveCampaign, you must unsubscribe from the newsletter. We provide a link for this purpose in every newsletter message.
Detailed information on the functions of ActiveCampaign can be found at the following link: https://www.activecampaign.com/email-marketing.
You can find ActiveCampaign’s privacy policy at: https://www.activecampaign.com/privacy-policy.
Legal basis
The data processing takes place on the basis of your consent (Art. 6 para. 1 lit. a GDPR). You can withdraw this consent at any time. The legality of the data processing operations that have already taken place remains unaffected by the revocation.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://www.activecampaign.com/legal/newscc and https://www.activecampaign.com/de/legal/gdpr-updates/privacy-shield.
Storage duration
The data you provide us with for the purpose of subscribing to the newsletter will be stored by us or the newsletter service provider until you unsubscribe from the newsletter and deleted from the newsletter distribution list after you unsubscribe from the newsletter. Data stored by us for other purposes remains unaffected by this.
After you unsubscribe from the newsletter distribution list, your e-mail address may be stored by us or the newsletter service provider in a blacklist if this is necessary to prevent future mailings. The data from the blacklist will only be used for this purpose and will not be merged with other data. This serves both your interest and our interest in complying with the legal requirements when sending newsletters (legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR). Storage in the blacklist is not limited in time. You can object to the storage if your interests outweigh our legitimate interest.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA that is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/4495.
Click-Tip
This website uses Klick-Tipp to send newsletters. The provider is KLICK-TIPP LIMITED, 15 Cambridge Court, 210 Shepherd’s Bush Road, London W6 7NJ, United Kingdom.
Klick-Tipp is a service with which, among other things, the sending of newsletters can be organized and analyzed. The data you enter for the purpose of subscribing to the newsletter is stored on Klick-Tipp’s servers.
Data analysis by Klick-Tipp
If we send newsletters with the help of Klick-Tipp, we can determine whether a newsletter message has been opened and which links, if any, have been clicked on.
Klick-Tipp also allows us to subdivide newsletter recipients into different categories (so-called tagging). Newsletter recipients can be categorized, for example, by gender, personal preferences (e.g. vegetarian or non-vegetarian) or customer relationship (e.g. customer or potential customer). In this way, the newsletters can be better adapted to the respective target groups. You can find more information at: https://www.klicktipp.com and https://support.klicktipp.com/.
If you do not wish to be analyzed by Klick-Tipp, you must therefore unsubscribe from the newsletter. We provide a link for this purpose in every newsletter message.
Legal basis
The data processing takes place on the basis of your consent (Art. 6 para. 1 lit. a GDPR). You can withdraw this consent at any time. The legality of the data processing operations that have already taken place remains unaffected by the revocation.
The UK is considered a safe third country under data protection law. This means that the UK has a level of data protection that corresponds to the level of data protection in the European Union.
Storage duration
The data you provide us with for the purpose of subscribing to the newsletter will be stored by us or the newsletter service provider until you unsubscribe from the newsletter and deleted from the newsletter distribution list after you unsubscribe from the newsletter. Data stored by us for other purposes remains unaffected by this.
After you unsubscribe from the newsletter distribution list, your e-mail address may be stored by us or the newsletter service provider in a blacklist if this is necessary to prevent future mailings. The data from the blacklist will only be used for this purpose and will not be merged with other data. This serves both your interest and our interest in complying with the legal requirements when sending newsletters (legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR). Storage in the blacklist is not limited in time. You can object to the storage if your interests outweigh our legitimate interest.
For more information, please refer to Klick-Tipp’s privacy policy at: https://www.klicktipp.com/datenschutzerklarung/.
Sending newsletters to existing customers
If you order goods or services from us and enter your e-mail address, this e-mail address may subsequently be used by us to send you newsletters, provided we inform you of this in advance. In such a case, only direct advertising for our own similar goods or services will be sent via the newsletter. You can unsubscribe from this newsletter at any time. There is a corresponding link in every newsletter for this purpose. In this case, the legal basis for sending the newsletter is Art. 6 para. 1 lit. f GDPR in conjunction with Section 7 para. 3 UWG.
After you unsubscribe from the newsletter distribution list, we may store your e-mail address in a blacklist to prevent future mailings to you. The data from the blacklist will only be used for this purpose and will not be merged with other data. This serves both your interest and our interest in complying with the legal requirements when sending newsletters (legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR). Storage in the blacklist is not limited in time. You can object to the storage if your interests outweigh our legitimate interest.
Postal advertising
We use your address in compliance with all legal provisions for sending postal advertising (postal advertising).
The legal basis for this is our legitimate interest in direct advertising in accordance with Art. 6 para. 1 lit. f in conjunction with recital 47 GDPR. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR; the consent can be revoked at any time. More specific regulations may be communicated to you in the context of data collection and take precedence over this regulation.
Your address will remain with us until the purpose for data processing no longer applies. If you assert a justified request for deletion or revoke your consent to postal advertising, your data will be deleted unless we have other legally permissible reasons for storing your personal data (e.g. retention periods under tax or commercial law); in the latter case, deletion will take place after these reasons no longer apply.
We use the following service provider to send our mailings:
[Name and full address of the service provider]
8. plugins and tools
YouTube
This website integrates videos from the YouTube website. The operator of the website is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
When you visit one of our websites on which YouTube is integrated, a connection to the YouTube servers is established. This tells the YouTube server which of our pages you have visited.
Furthermore, YouTube may store various cookies on your device or use comparable technologies to recognize you (e.g. device fingerprinting). In this way, YouTube can obtain information about visitors to this website. This information is used, among other things, to record video statistics, improve user-friendliness and prevent fraud attempts. Furthermore, the data collected is processed in the Google advertising network.
If you are logged into your YouTube account, you enable YouTube to assign your surfing behavior directly to your personal profile. You can prevent this by logging out of your YouTube account.
The use of YouTube is in the interest of an appealing presentation of our online offers. This constitutes a legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG, insofar as the consent includes the storage of cookies or access to information in the user’s end device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
Further information on the handling of user data can be found in YouTube’s privacy policy at: https://policies.google.com/privacy?hl=de.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA that is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/5780.
Vimeo
This website uses plugins from the video portal Vimeo. The provider is Vimeo Inc, 555 West 18th Street, New York, New York 10011, USA.
When you visit one of our pages featuring a Vimeo video, a connection to the Vimeo servers is established. This tells the Vimeo server which of our pages you have visited. Vimeo also obtains your IP address. This also applies if you are not logged in to Vimeo or do not have a Vimeo account. The information collected by Vimeo is transmitted to the Vimeo server in the USA.
If you are logged into your Vimeo account, you enable Vimeo to assign your surfing behavior directly to your personal profile. You can prevent this by logging out of your Vimeo account.
Vimeo uses cookies or comparable recognition technologies (e.g. device fingerprinting) to recognize website visitors.
The use of Vimeo is in the interest of an appealing presentation of our online offers. This constitutes a legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG, insofar as the consent includes the storage of cookies or access to information in the user’s terminal device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
The data transfer to the USA is based on the standard contractual clauses of the EU Commission and, according to Vimeo, on “legitimate business interests”. You can find details here: https://vimeo.com/privacy.
Further information on the handling of user data can be found in Vimeo’s privacy policy at: https://vimeo.com/privacy.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA that is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/5711.
Google Fonts (local hosting)
This site uses so-called Google Fonts, which are provided by Google, for the uniform display of fonts. Google Fonts are installed locally. There is no connection to Google servers.
Further information about Google Fonts can be found at https://developers.google.com/fonts/faq and in Google’s privacy policy: https://policies.google.com/privacy?hl=de.
Google Maps
This site uses the map service Google Maps. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland. With the help of this service, we can integrate map material on our website.
To use the functions of Google Maps, it is necessary to save your IP address. This information is usually transmitted to a Google server in the USA and stored there. The provider of this site has no influence on this data transfer. If Google Maps is activated, Google may use Google Fonts for the purpose of uniform display of fonts. When you call up Google Maps, your browser loads the required web fonts into your browser cache in order to display texts and fonts correctly.
The use of Google Maps is in the interest of an appealing presentation of our online offers and to make it easy to find the places we have indicated on the website. This constitutes a legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG, insofar as the consent includes the storage of cookies or access to information in the user’s terminal device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://privacy.google.com/businesses/gdprcontrollerterms/ and https://privacy.google.com/businesses/gdprcontrollerterms/sccs/.
You can find more information on the handling of user data in Google’s privacy policy: https://policies.google.com/privacy?hl=de.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA that is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/5780.
OpenStreetMap
We use the OpenStreetMap (OSM) map service.
We integrate the map material from OpenStreetMap on the server of the OpenStreetMap Foundation, St John’s Innovation Center, Cowley Road, Cambridge, CB4 0WS, United Kingdom. The United Kingdom is considered a safe third country under data protection law. This means that Great Britain has a level of data protection that corresponds to the level of data protection in the European Union. When using the OpenStreetMap maps, a connection is established to the servers of the OpenStreetMap Foundation. Among other things, your IP address and other information about your behavior on this website may be forwarded to the OSMF. For this purpose, OpenStreetMap may store cookies in your browser or use comparable recognition technologies.
The use of OpenStreetMap is in the interest of an appealing presentation of our online offers and an easy findability of the places indicated by us on the website. This constitutes a legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG, insofar as the consent includes the storage of cookies or access to information in the user’s terminal device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
Google reCAPTCHA
We use “Google reCAPTCHA” (hereinafter “reCAPTCHA”) on this website. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
The purpose of reCAPTCHA is to check whether data is entered on this website (e.g. in a contact form) by a human or by an automated program. For this purpose, reCAPTCHA analyzes the behavior of the website visitor based on various characteristics. This analysis begins automatically as soon as the website visitor enters the website. For the analysis, reCAPTCHA evaluates various information (e.g. IP address, time spent on the website by the website visitor or mouse movements made by the user). The data collected during the analysis is forwarded to Google.
The reCAPTCHA analyses run completely in the background. Website visitors are not informed that an analysis is taking place.
The data is stored and analyzed on the basis of Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in protecting its website from abusive automated spying and SPAM. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG, insofar as the consent includes the storage of cookies or access to information in the user’s terminal device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
For more information about Google reCAPTCHA, please refer to the Google Privacy Policy and the Google Terms of Use at the following links: https://policies.google.com/privacy?hl=de and https://policies.google.com/terms?hl=de.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA that is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/5780.
Wordfence
We have integrated Wordfence on this website. The provider is Defiant Inc, Defiant, Inc, 800 5th Ave Ste 4100, Seattle, WA 98104, USA (hereinafter “Wordfence”).
Wordfence serves to protect our website from unwanted access or malicious cyberattacks. For this purpose, our website establishes a permanent connection to Wordfence’s servers so that Wordfence can compare its databases with the accesses made on our website and block them if necessary.
Wordfence is used on the basis of Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in protecting its website as effectively as possible against cyberattacks. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG, insofar as the consent includes the storage of cookies or access to information in the user’s terminal device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. You can find details here: https://www.wordfence.com/help/general-data-protection-regulation/.
SoundCloud
Plugins from the social network SoundCloud (SoundCloud Limited, Berners House, 47-48 Berners Street, London W1T 3NF, United Kingdom) may be integrated on this website. You can recognize the SoundCloud plugins by the SoundCloud logo on the affected pages.
When you visit this website, a direct connection is established between your browser and the SoundCloud server once the plugin has been activated. SoundCloud then receives the information that you have visited this website with your IP address. If you click on the “Like button” or “Share button” while you are logged into your SoundCloud user account, you can link and/or share the content of this website with your SoundCloud profile. This allows SoundCloud to associate your visit to this website with your user account. We would like to point out that, as the provider of the pages, we have no knowledge of the content of the transmitted data or its use by SoundCloud.
The data is stored and analyzed on the basis of Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in the widest possible visibility in social media. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG, insofar as the consent includes the storage of cookies or access to information in the user’s terminal device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
The UK is considered a safe third country under data protection law. This means that the UK has a level of data protection that corresponds to the level of data protection in the European Union.
Further information on this can be found in SoundCloud’s privacy policy at: https://soundcloud.com/pages/privacy.
If you do not want SoundCloud to associate your visit to this website with your SoundCloud user account, please log out of your SoundCloud user account before activating content from the SoundCloud plugin.
Spotify
Functions of the Spotify music service are integrated on this website. The provider is Spotify AB, Birger Jarlsgatan 61, 113 56 Stockholm, Sweden. You can recognize the Spotify plugins by the green logo on this website. You can find an overview of the Spotify plugins at: https://developer.spotify.com.
This allows a direct connection to be established between your browser and the Spotify server via the plugin when you visit this website. Spotify receives the information that you have visited this website with your IP address. If you click on the Spotify button while you are logged into your Spotify account, you can link the content of this website to your Spotify profile. This allows Spotify to associate your visit to this website with your user account.
We would like to point out that cookies from Google Analytics are used when using Spotify, so that your usage data can also be passed on to Google when using Spotify. Google Analytics is a tool of the Google Group for analyzing user behavior based in the USA. Spotify is solely responsible for this integration. We as the website operator have no influence on this processing.
The data is stored and analyzed on the basis of Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in the appealing acoustic design of its website. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG, insofar as the consent includes the storage of cookies or access to information in the user’s terminal device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
Further information on this can be found in Spotify’s privacy policy: https://www.spotify.com/de/legal/privacy-policy/.
If you do not want Spotify to be able to associate your visit to this website with your Spotify user account, please log out of your Spotify user account.
Zapier
We use Zapier. The provider is Zapier Inc, Market St. #62411, San Francisco, CA 94104-5401, USA (hereinafter Zapier).
Zapier enables us to link various functionalities, databases and tools and synchronize them with each other. In this way, it is possible, for example, to automatically display content that we publish on our website on our social media channels or to export content from marketing and analysis tools. Depending on the functionality, Zapier may also collect various personal data.
The use of Zapier is based on Art. 6 para. 1 lit. f GDPR. We have a legitimate interest in integrating the tools used as effectively as possible. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG, insofar as the consent includes the storage of cookies or access to information in the user’s end device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. You can find details here: https://zapier.com/tos.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA that is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/4425.
ChatGPT
We use ChatGPT on our website. The provider is OpenAI, 3180 18th St, San Francisco, CA 94110, USA, https://openai.com.
When you interact with content on our website in which ChatGPT is integrated (e.g. chatbot), your input, including metadata, is transmitted to ChatGPT’s servers and processed there to generate a suitable response.
OpenAI reserves the right to further process the entries made in ChatGPT to train its own algorithm. We cannot assess exactly how the data is processed.
The use of ChatGPT is based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in the most efficient customer communication possible using modern technical solutions. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG. Consent can be revoked at any time.
Further information is available here: https://openai.com/policies/privacy-policy.
ManageWP
We manage this website with the help of the ManageWP tool. The provider is GoDaddy.com WP Europe, Trg republike 5, 11000 Belgrade, Serbia (hereinafter ManageWP).
With ManageWP, we can monitor the security and performance of our website and create automatic backups, among other things. ManageWP therefore has access to all website content, including our databases. ManageWP is hosted on the provider’s servers.
The use of ManageWP is based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in the most effective and secure operation of its website(s). If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG, insofar as the consent includes the storage of cookies or access to information in the user’s terminal device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA, which is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/4957.
SalesViewer
We have integrated SalesViewer on this website. The provider is SalesViewer / SalesViewer GmbH, Hueststr. 30, 44787 Bochum (hereinafter “SalesViewer”).
SalesViewer enables us to record visits to our website by members of other companies. For this purpose, the IP address of the website visitor is compared with the company IP addresses stored in the SalesViewer company database. If this is the IP address of a company, this visit and the user behavior are recorded. IP addresses that are not in the SalesViewer database are deleted immediately, so that website visits by private individuals are ignored by SalesViewer.
SalesViewer offers an opt-out procedure to improve data protection. Further details can be found at the following link of the provider: https://www.salesviewer.com/de/opt-out/.
The use of SalesViewer is based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in recording company visits to our website and their user behavior. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG, insofar as the consent includes the storage of cookies or access to information in the user’s terminal device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
Further details can be found in the provider’s privacy policy at https://www.salesviewer.com/de/plattform/datenschutz/.
Leadfeeder
We have integrated Leadfeeder on this website. The provider is Leadfeeder, Keskuskatu 6 E, 00100 Helsinki (hereinafter “Leadfeeder”).
Leadfeeder enables us to record visits to our website by members of other companies. For this purpose, the IP address and possibly other data of the website visitor is compared with the data contained in Leadfeeder’s company database. Furthermore, the user behavior of the website visitor can also be recorded (e.g. duration and time of the website visit and pages visited).
The use of Leadfeeder is based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in recording company visits to our website and their user behavior. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG, insofar as the consent includes the storage of cookies or access to information in the user’s terminal device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
Further details can be found in the provider’s privacy policy at https://www.leadfeeder.com/privacy/.
Leadinfo
We have integrated Leadinfo on this website. The provider is Leadinfo / Team.Blue GmbH, Bunsenstr. 19, 40215 Düsseldorf (hereinafter “Leadinfo”).
Leadinfo enables us to record visits to our website by members of other companies. For this purpose, the IP address of the website visitor is compared with the company IP addresses stored in Leadinfo’s company database. If this is the IP address of a company, this visit and the user behavior will be recorded. IP addresses that are not in Leadinfo’s database are deleted immediately, meaning that website visits by private individuals are ignored by Leadinfo.
Leadinfo is used on the basis of Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in recording company visits to our website and their user behavior. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG, insofar as the consent includes the storage of cookies or access to information in the user’s terminal device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
Further details can be found in the provider’s privacy policy at https://www.leadinfo.com/de/datenschutz/.
Lead Forensics
We have integrated Lead Forensics on this website. The provider is Lead Forensics Limited, 3000 Lakeside Western Road, Portsmouth, England, PO6 3EN.
Lead Forensics enables us to record visits to our website by members of other companies. For this purpose, the IP address of the website visitor is compared with the company IP addresses stored in the Lead Forensics company database. If this is the IP address of a company, this visit and the user behavior (e.g. subpages visited and duration of visit) are recorded. Lead Forensics states that it does not identify personal IP addresses, mobile devices or data other than that associated with the company.
The use of Lead Forensics is based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in recording company visits to our website and their user behavior. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG, insofar as the consent includes the storage of cookies or access to information in the user’s terminal device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
Further details can be found on the provider’s website at https://www.leadforensics.com/.
ABlyft
This website uses ABlyft, a software solution from Conversion Expert GmbH, Zeppelinring 52c, 24146 Kiel, Germany (hereinafter referred to as “ABlyft”).
ABlyft is a tool that is used to analyze and optimize the website. In particular, so-called A/B tests are used to determine which website designs are better or worse received by website visitors. According to the provider, no personal data such as IP addresses, user IDs or other unique visitor information is stored. Only aggregated data is processed, which does not allow any conclusions to be drawn about individual users. In many cases, it is possible to configure the tool so that no data is transmitted to the provider at all, for example through self-hosting or by using your own tracker. In both cases, all data remains entirely on the provider’s own server. Personal data is not transferred to third countries.
ABlyft is used on the basis of Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in analyzing its website; conflicting interests of the data subjects are not apparent, as no personal data is collected. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and Section 25 para. 1 TDDDG, insofar as the consent includes the storage of cookies or access to information in the user’s terminal device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
Further information can be found in the provider’s privacy policy: https://docs.ablyft.com/visitors-perspective/client-privacy-statement-german.
Eye-Able
This website uses Eye-Able, a software solution for improving the accessibility of websites from Eye-Able Web Inclusion GmbH, Gartenstraße 12c, 97276 Margetshöchheim (hereinafter referred to as “Eye-Able”).
Eye-Able is used to improve the accessibility of websites (e.g. through functions such as contrast adjustments, screen magnification or read-aloud functions) and to carry out accessibility analyses and reports.
When used, technical data such as analysis or report results are processed via EU servers. According to the provider, however, no personal data is collected, stored or passed on or cookies are set.
Eye-Able is used on the one hand to obtain the legally required consent for the use of certain technologies. The legal basis for this is Art. 6 para. 1 lit. c GDPR. In addition, Eye-Able is used on the basis of Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in providing an accessible website. Conflicting interests of the data subjects are not apparent, as an accessible website improves usability and no personal data is collected.
Further information can be found in the provider’s privacy policy: https://eye-able.com/privacy-policy-eye-able.
9. online marketing and partner programs
Affiliate programs on this website
We participate in affiliate partner programs. In affiliate partner programs, a company’s advertisements are placed on websites or other media of other companies in the affiliate partner network. If you click on one of these affiliate advertisements, you will be redirected to the advertised offer. If you subsequently make a certain transaction (conversion), the affiliate and, if applicable, the owner of the medium on which the advertisement is placed will receive remuneration for this. In order to calculate this remuneration, it is necessary for the affiliate network operator to be able to track which advertisement referred you to the respective offer and which predefined transaction you carried out. Cookies or comparable recognition technologies (e.g. device fingerprinting) are used for this purpose.
The data is stored and analyzed on the basis of Art. 6 para. 1 lit. f GDPR. The participants in the affiliate program have a legitimate interest in the correct calculation of the affiliate remuneration. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG, insofar as the consent includes the storage of cookies or access to information in the user’s terminal device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
We participate in the following affiliate programs:
Amazon Partner Program
The provider is Amazon Europe Core S.à.r.l. For details, please refer to Amazon’s privacy policy at: https://www.amazon.de/gp/help/customer/display.html?nodeId=201909010.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA that is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/5776.
AWIN
The operator of the affiliate network is AWIN AG, Eichhornstraße 3, 10785 Berlin (hereinafter “AWIN”).
AWIN and the publisher are jointly responsible for data processing in connection with the partner program. Their joint obligations have been set out in a joint processing agreement. According to this agreement, you can contact both controllers with your data protection concerns. The controller contacted first will respond to your request. Each controller independently maintains data protection information in accordance with Art. 13, 14 and 26 GDPR and takes the necessary measures to protect personal data and to comply with the other GDPR regulations in their company. The joint processing agreement is available in AWIN’s GTC at the following link: https://s3.amazonaws.com/docs.awin.com/Legal/Publisher+Terms/2020/DE+Publisher+Terms+GDPR+Annex.pdf.
eRecht24 Affiliate Program
The operator of the affiliate network is eRecht24 GmbH & Co KG, Lietzenburger Str. 94, 10719 Berlin. If you click on an eRecht24 affiliate link, you will first be forwarded to the payment service provider Digistore24 (Digistore24 GmbH, St.-Godehard-Straße 32, 31139 Hildesheim, Germany), which uses a recognition technology (e.g. cookie) to note that you have reached the eRecht24 offers via our website; this is done for the purpose of billing the affiliate commission.
10. eCommerce and payment providers
Processing of customer and contract data
We collect, process and use personal customer and contract data to establish, structure the content of and amend our contractual relationships. We collect, process and use personal data about the use of this website (usage data) only insofar as this is necessary to enable or charge the user for the use of the service. The legal basis for this is Art. 6 para. 1 lit. b GDPR.
The customer data collected will be deleted after completion of the order or termination of the business relationship and expiry of any existing statutory retention periods. Statutory retention periods remain unaffected.
Data transmission upon conclusion of contract for online stores, retailers and shipping of goods
If you order goods from us, we will pass on your personal data to the transport company entrusted with the delivery and to the payment service provider commissioned to process the payment. Only the data required by the respective service provider to fulfill its task will be disclosed. The legal basis for this is Art. 6 para. 1 lit. b GDPR, which permits the processing of data for the fulfillment of a contract or pre-contractual measures. If you have given your consent in accordance with Art. 6 para. 1 lit. a GDPR, we will pass on your e-mail address to the transport company entrusted with the delivery so that it can inform you by e-mail about the shipping status of your order; you can revoke your consent at any time.
Data transmission upon conclusion of a contract for services and digital content
We only transfer personal data to third parties if this is necessary in the context of contract processing, for example to the credit institution responsible for processing payments.
Any further transmission of the data will not take place or will only take place if you have expressly consented to the transmission. Your data will not be passed on to third parties without your express consent, for example for advertising purposes.
The basis for data processing is Art. 6 para. 1 lit. b GDPR, which permits the processing of data for the fulfillment of a contract or pre-contractual measures.
11. audio and video conferencing
Data processing
We use online conferencing tools, among others, to communicate with our customers. The individual tools we use are listed below. If you communicate with us by video or audio conference via the internet, your personal data will be collected and processed by us and the provider of the respective conference tool.
The conference tools collect all data that you provide/enter to use the tools (e-mail address and/or your telephone number). The conference tools also process the duration of the conference, the start and end (time) of participation in the conference, the number of participants and other “context information” in connection with the communication process (metadata).
Furthermore, the provider of the tool processes all technical data that is required to process the online communication. This includes, in particular, IP addresses, MAC addresses, device IDs, device type, operating system type and version, client version, camera type, microphone or loudspeaker and the type of connection.
If content is exchanged, uploaded or provided in any other way within the tool, it is also stored on the tool provider’s servers. Such content includes, in particular, cloud recordings, chat/instant messages, voicemails, uploaded photos and videos, files, whiteboards and other information shared while using the service.
Please note that we do not have full control over the data processing operations of the tools used. Our options are largely determined by the company policy of the respective provider. Further information on data processing by the conference tools can be found in the privacy policies of the tools used, which we have listed below this text.
Purpose and legal basis
The conference tools are used to communicate with prospective or existing contractual partners or to offer certain services to our customers (Art. 6 para. 1 lit. b GDPR). Furthermore, the use of the tools serves the general simplification and acceleration of communication with us or our company (legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR). If consent has been requested, the tools in question are used on the basis of this consent; consent can be withdrawn at any time with effect for the future.
Storage duration
The data collected directly by us via the video and conference tools will be deleted from our systems as soon as you ask us to delete it, revoke your consent to storage or the purpose for data storage no longer applies. Stored cookies remain on your end device until you delete them. Mandatory statutory retention periods remain unaffected.
We have no influence on the storage period of your data, which is stored by the operators of the conference tools for their own purposes. For details, please contact the operators of the conference tools directly.
Conference tools used
We use the following conference tools:
Zoom
We use Zoom. The provider of this service is Zoom Communications Inc, San Jose, 55 Almaden Boulevard, 6th Floor, San Jose, CA 95113, USA. Details on data processing can be found in Zoom’s privacy policy: https://www.zoom.com/de/trust/privacy/privacy-statement/.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. You can find details here: https://www.zoom.com/de/trust/privacy/privacy-statement/.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA that is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/5728.
ClickMeeting
We use ClickMeeting. The provider is ClickMeeting Spółka z ograniczoną odpowiedzialnością with its registered office at ul. Arkońska 6/A4, 80-387 Gdańsk, Poland, company no. (KRS): 0000604194, VAT ID no. (NIP): 5842747535. Details on data processing can be found in ClickMeeting’s privacy policy: https://clickmeeting.com/de/legal.
Microsoft Teams
We use Microsoft Teams. The provider is Microsoft Ireland Operations Limited, One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, Ireland. Details on data processing can be found in the Microsoft Teams privacy policy: https://privacy.microsoft.com/de-de/privacystatement.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA that is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/6474.
12. own services
Handling applicant data
We offer you the opportunity to apply to us (e.g. by e-mail, post or via the online application form). In the following, we inform you about the scope, purpose and use of your personal data collected as part of the application process. We assure you that your data will be collected, processed and used in accordance with applicable data protection law and all other statutory provisions and that your data will be treated in strict confidence.
Scope and purpose of data collection
If you send us an application, we process your associated personal data (e.g. contact and communication data, application documents, notes taken during job interviews, etc.) insofar as this is necessary to decide on the establishment of an employment relationship. The legal basis for this is § 26 BDSG under German law (initiation of an employment relationship), Art. 6 para. 1 lit. b GDPR (general contract initiation) and – if you have given your consent – Art. 6 para. 1 lit. a GDPR. Consent can be revoked at any time. Your personal data will only be passed on within our company to persons who are involved in processing your application.
If the application is successful, the data submitted by you will be stored in our data processing systems on the basis of § 26 BDSG and Art. 6 para. 1 lit. b GDPR for the purpose of implementing the employment relationship.
As part of the application process, we may also carry out an internet search of your person. This primarily includes Google searches, Linkedin and Xing. The legal basis for this type of processing is our legitimate interest in obtaining an overall impression of publicly available information about you in accordance with Art. 6 para. 1 lit. f GDPR.
Data retention period
If we are unable to make you a job offer, you reject a job offer or withdraw your application, we reserve the right to retain the data you have submitted on the basis of our legitimate interests (Art. 6 para. 1 lit. f GDPR) for up to 6 months from the end of the application process (rejection or withdrawal of the application). The data will then be deleted and the physical application documents destroyed. The retention serves in particular as evidence in the event of a legal dispute. If it is evident that the data will be required after the expiry of the 6-month period (e.g. due to an impending or pending legal dispute), deletion will only take place when the purpose for further storage no longer applies.
Data may also be stored for longer if you have given your consent (Art. 6 para. 1 lit. a GDPR) or if statutory retention obligations prevent deletion.
OneDrive
We have integrated OneDrive on this website. The provider is Microsoft Ireland Operations Limited, One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, Ireland (hereinafter referred to as “OneDrive”).
OneDrive allows us to include an upload area on our website where you can upload content. When you upload content, it is stored on the OneDrive servers. When you enter our website, a connection to OneDrive is also established so that OneDrive can determine that you have visited our website.
The use of OneDrive is based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in a reliable upload area on its website. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR; the consent can be revoked at any time.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA that is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/6474.
Google Drive
We have integrated Google Drive on this website. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
Google Drive allows us to include an upload area on our website where you can upload content. When you upload content, it is stored on the Google Drive servers. When you enter our website, a connection to Google Drive is also established so that Google Drive can determine that you have visited our website.
The use of Google Drive is based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in a reliable upload area on its website. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR; the consent can be revoked at any time.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the USA that is intended to ensure compliance with European data protection standards for data processing in the USA. Every company certified under the DPF undertakes to comply with these data protection standards. Further information on this can be obtained from the provider at the following link: https://www.dataprivacyframework.gov/participant/5780.
